PATIENT SUMMIT USA (2-3rd OCT) IS CO-LOCATED WITH THE MARKETING DISRUPTION SUMMIT AND FREE TO ALL ATTENDEES OF THIS EVENT.
About this event:
Where Patient Centric Leaders Formulate Strategy.
We no longer need convincing that patient value translates to business value. We now need a best-practice blueprint for a patient centric strategy to integrate across the company,
The Patient Summit brings you real cases, real initiatives which are changing the face of Commercial and R&D, creating effective patient-led services, boosting enrolment and solving health literacy problems.
Case Studies include:
How CSL Behring embedded patient centricity at every level of it’s business
Takeda’s collaboration with MIT to gamify PRO collection in paediatrics
The Merck and Eli Lilly approaches to solving health literacy problems
Janssen’s Global Trial Community that’s re-engaging trial patients and boosting future enrolment
How Allergan have re-engineered their engagement to treat patients as conusmers
When you attend The Marketing Disruption Summit, you will get access to ALL the sessions from Patient Summit USA – FREE!