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An Unrivalled Speaker Line-up

Martina Flammer

Martina Flammer

Senior Vice President Customer Value, Boehringer Ingelheim

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Martina operates at the forefront of functional developments in Market Access, Pricing & HEOR, Epidemiology and Real World Evidence (RWE) to advance state-of-the-art standards and ensure they are consistently applied and met throughout the organization from drug development, via product launches to lifecycle management.

Together with her leadership team, Martina integrates novel data-scientific methods to drive efficiencies in medical and commercial data generation, data synthesis and data utilization across BI that provides medical and/or commercial value to customers.

Zheng Yang

Zheng Yang

Head of Technology and Data Innovation, Customer Value, Boehringer Ingelheim

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Dr. Zheng Yang is the Head of Technology and Data Innovation in Customer Value division, Boehringer Ingelheim International GmbH. Zheng is responsible for global data strategy and governance, data generation and acquisition, and business technology scouting and implementation within Customer Value and across therapeutic areas in Human Pharma Business Unit.     Zheng is a global executive with end-to-end working experience from basic drug discovery research and development to clinical to marketing and sales to digital healthcare innovation and data science.     He is a top-notch computer scientist, and his drug discovery work for US Department of Defense won GSK Exceptional Science Award twice.  Zheng holds a PhD in Computer Chemistry with Prof. W. Todd Wipke at University of California, Santa Cruz, and a MS in Computational Chemistry at Shanghai Institute of Organic Chemistry, Chinese Academy of Science.

John Spera

John Spera

Vice President Marketing, Novo Nordisk

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Steve Wong

Steve Wong

Director Marketing Excellence and Support, Boehringer Ingelheim

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David Kuperstein

David Kuperstein

Managing Director Hemophilia, Pfizer

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David Kuperstein is Director/Team Lead for Pfizer’s US hemophilia portfolio. During his time as a marketer with Pfizer, David has worked in a number of therapeutic areas in addition to rare disease including vaccines, inflammation, and oncology, and in different roles across consumer and HCP marketing. His experience across these teams has included product launch and LOE, and he has launched and managed traditional campaigns, patient ambassador programs, mobile applications, and social media efforts. Prior to working at Pfizer, David was a senior consultant with Capgemini Consulting’s Life Sciences practice, where he advised mid-tier and market-leading pharmaceutical companies on promotional effectiveness, closed-loop and multichannel marketing, organizational design, and portfolio management, and authored several articles. David earned an MBA in Strategy, Marketing, and Corporate Finance at NYU’s Stern School of Business and a BA in Economics from Brandeis University.

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Joyce Chehade

Joyce Chehade

Marketing Manager Hematology, CSL Behring

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Deb Nevins

Deb Nevins

Senior Associate Director Jardiance, Boehringer Ingelheim

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Christina Molt-Wengel

Christina Molt-Wengel

SVP, Head of Global Marketing and Consumer Health Division, ALK

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Jim Lefevere

Jim Lefevere

Director, Global Marketing Services and Head of Global Digital Marketing, Roche Diagnostics

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Jim Lefevere is an award-winning and visionary marketing executive in consumer goods, health care and medical devices.  Named one of the Top Forty business professionals under 40 by the Indianapolis Business Journal, He has led marketing efforts for Fortune 100 organizations, industry consortium and fast growth start-ups. A respected expert on digital marketing and health care, he has been called a Social Media Pioneer and a Digital Health Scholar. He is passionate and committed to making a lasting impact on the healthcare industry. Focused on promoting top-line growth, bottom-line efficiency, and audience engagement with data-driven marketing programs. He is an intrapreneur with proven success leading digital transformation and digital strategy across diverse settings, from agile entrepreneurial environments to matrixed global organizations.

He currently heads global marketing strategy and services along with digital marketing for a division of the world’s largest bio-tech company and a leader in research driven health care

Grant Huang

Grant Huang

Director Established Product Portfolio Marketing, Otsuka

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Jessica Federer

Jessica Federer

Digital Leader, ex-CDO, Bayer

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Sai Rangarao

Sai Rangarao

Senior Marketing Director, Celgene

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Kirk Keaffaber

Kirk Keaffaber

Senior Marketing Director, Eli Lilly and Company

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Carmine Attanasio

Carmine Attanasio

Senior Product Manager, Digital Myeloma Marketing, Celgene

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Lydia Grossov

Lydia Grossov

Patient Advocate

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Melinda Decker

Melinda Decker

Head of Oncology and Immuno-Oncology, Intelligent Pharmaceuticals (Digital Therapeutics), AstraZeneca

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Melinda Decker is a passionate leader with a rare mix of both commercial and R&D expertise, developed over nearly 20 years in the pharmaceutical-biotech industry. She has broad therapeutic experience with biologic, small molecule and digital health products, across both specialty and primary care, and with both global and local markets. Most recently she was the Oncology TA Head for Intelligent Pharmaceuticals, AstraZeneca’s digital therapeutics team, focused on improving patient outcomes through digital health. In this role, she worked to integrate medicines with technology such as connected devices, sensors, and smart packaging across the entire development cycle of launched, pre-launched and pipeline products. In September, Philadelphia Business Journal honored her as a 2018 Health Care Innovator for this work. She holds an MS in Biochemical Engineering and an MBA in Finance and Marketing.

James Anderson

James Anderson

Vice President of Global Customer Success, Aktana

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James is focused on ensuring consistent customer success and optimization of process and services across Aktana deployments globally. He came to Aktana with two decades of experience in the pharmaceutical industry. Previously, James was responsible for developing strategy and driving multichannel solutions for world-class brands at both ZS Associates and Merkle. James spent 11 years at Bristol-Myers Squibb in sales, marketing, and engineering, and he was managing partner at two small businesses, including a successful startup.

Catherine Marks

Catherine Marks

Principal, Life Sciences, Brand Growth & Innovation, Capgemini Invent

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Catherine Marks runs the Brand Growth and Innovation Practice for Life Sciences at Capgemini Invent. With over 12 years’ experience in marketing, brand strategy, and communications both at agencies and in consulting, she helps biopharma teams think differently. Her areas of expertise include brand and franchise planning, product launches, competitive differentiation, innovation process design, operational effectiveness, and interactive workshop facilitation.

Kishan Kumar

Kishan Kumar

Director, Commercial Strategy and Operations at Novartis Oncology, Novartis

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Kishan brings a deep background in sales and marketing effectiveness. With a strong management consulting background and experience in working across several Pharmaceutical/ biotech companies, Kishan joined Novartis as the lead for US commercial consulting in 2017. He has now transitioned into her new role as a Director in the Commercial Strategy & Operations team for US Oncology. Since joining Novartis in 2017, Kishan has le Kishan has led several engagements across sales, marketing and market access functions. His specific areas of expertise include, Go-To market planning, sales force size and structuring, brand launch planning, commercial model design, Data Management and Business Analysis. Prior to joining Novartis, Kishan has served as a Management Consultant to various Life Science and pharmaceutical companies globally. He has a master’s degree from University of Pennsylvania in Pharmaceutical Biotechnology.

Chris Neuner

Chris Neuner

CRO, PulsePoint

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Chris Neuner, Chief Revenue Officer at PulsePoint, has 20 years’ experience driving performance in the interactive marketing and media space. He brings to PulsePoint a proven track record of partnering with leading pharmaceutical companies and agency partners to build successful businesses.

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Hans Kaspersetz

Hans Kaspersetz

President and Chief Strategist, Arteric

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A lifelong software developer turned healthcare marketer, Hans builds and guides teams of world-class software developers who drive change in healthcare and other industries. Hans’s two decades of experience across a diverse range of therapeutic areas and unique perspective on digital strategy and healthcare SEO has contributed to the launch of blockbuster brands.

Susan Garfield

Susan Garfield

Principal, Commercial Lead, Advisory Life Sciences Sector, Ernst & Young LLP

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Dr. Garfield heads up the Commercial Strategy and Market Access function within the Life Science Advisory practice.

Her recent work has focused on commercial transformations, behavior economics’ impact to driving change in healthcare, patient centric strategies, cross-sector collaborations, innovative pricing models, digital strategy, and patient service excellence.

She does this by working with companies to leverage advanced analytics and data to drive insights-based decision-making. Working with leaders in pharma, biotech, medical device, diagnostic and Healthcare sectors.

Sanjiv Mody

Sanjiv Mody

CEO and Founder, PIXACORE

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Sanjiv is a 25-year veteran of the interactive industry. His leadership, experience, insights, vision, and innovative approach help his clients, partners, and employees realize measurable success. His expertise is providing tailored strategy and impactful solutions while accounting for success factors like business objectives, technology landscape, audience, and stakeholders. He has steered large organizations and multi-billion dollar brands to achieve greater efficiency and profitability by embracing and adapting technology to fit their needs.

Dhaval Parikh

Dhaval Parikh

President, Managing Director, PIXACORE

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Dhaval exhibits an entrepreneurial talent for quickly seeing through the noise to form solutions. He has partnered with clients across several industries for over 13 years providing business consulting, brand strategy, and digital guidance. At PIXACORE, Dhaval effectively drives innovation across the organization and for our clients. In collaborating with account, technology, and creative teams, Dhaval challenges the status quo to drive excellence. Dhaval assures with his finance acumen and partnership approach that both PIXACORE and its clients are grounded in making decisions that are measurable and actionable.

Ben Voss

Ben Voss

CTO, PIXACORE

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As the chief architect for all things interactive, Ben combines his technical prowess, passion for new technology, and competitive drive to create solutions that are truly leading and cutting edge. From pushing the interactive envelope for live events to discovering the intersection of neuroscience and immersive technology, Ben skillfully guides PIXACORE and its clients through market noise to create practical, effective, and innovative solutions.

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Keith Atchison

Keith Atchison

Senior Manager, Marketing, Mitsubishi Tanabe

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Keith Atchison is a Senior Manager with Mitsubishi Tanabe Pharma America (MTPA) focusing on the patient experience.  Keith believes that fighting a disease is tough enough already, so pharma/biotech should empower patients to understand all treatment options and make it easy to start and stay on therapy. Keith has worked in some of the toughest disease states including ALS, Parkinson’s disease and breast cancer. Prior to working in industry, Keith worked with the NYC Department of Health and Brazilian Ministry of Health on infectious disease initiatives.

Shelly Steele

Shelly Steele

former Director, Digital Customer Experience Operations, CVS

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Shelly is former Director, Digital Customer Experience Operations at CVS Health where she established department responsible for coordinating experience design and analytics for $100M+ annual capital investment across multiple business units resulting in the design and measurement of award-winning customer experiences; nationally recognized as top-three ranking in Fast Company’s “Most Innovative Companies”.

Patricia Myers

Patricia Myers

Senior Director of Information Technology, Lilly USA

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Trish Myers has a unique ability to bridge the gap between the business and technology to make life better for patients. She has spent her entire career in the healthcare industry to feed her penchant for helping customers and business partners through the use of technology and is currently Sr. Director of Information Technology for Lilly USA. Trish has extensive experience in IT Strategy, Data & Analytics and Digital Transformation. Most recently, she has been focused on advancing the capabilities for Multi-Channel Engagement and internal digital development.

More expert speakers to be released next month

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