Two-day pharmaceutical conference

Australia Sales and Marketing 2015

October 2015 | Sydney

Embrace innovation: your route to real customer value and efficiency

The conference for commercial pharma in Australia: why your business cannot afford to miss out

eyeforpharma Australia Sales and Marketing is back! Bigger than ever, this conference aims to provide the best solutions in the face of a challenging economic environment. Presentations on innovation, digital, customer value will show you how to set yourself ahead of the competition. Then, split into sales and MCM, two tracks will ensure your business achieves real sales excellence and capitalises on every opportunity with a penetrative and effective marketing strategy.

  • Everyone will be there: 30+ pharma and out of industry speakers
  • Interactive sessions and enlightening presentation focussing on specific tools and invidual case studies as well as informative overviews of the wider Australian landscape
  • Be valuable and innovative yet prudent - everything your business needs to not only survive but excel in the current climate
  • Real tools to get the best of both worlds: increased efficiency and productivity

Want to see how?

Your agenda a glance:

  • Understand the future of the Australian Medicines Industry: get tangible information on the current state of the PBS, constraints and opportunities
  • Capitalise on advances in digital: learn how digital techniques can be used to add extra value for your customer and increase efficiency in sales and marketing teams
  • Develop innovative practices to increase value and productivity in an uncertain environment
  • Re-design sales efforts to deliver a higher return on investment

Our expert speakers include:

Eli Lilly

Becki Morison
General Manager, Australia & New Zealand
Eli Lilly Australia Pty Ltd

Brad Edwards
Vice President & General Manager: Australia & New Zealand

Ken MacRitchie
General Manager - Australia & New Zealand Regional Commercial Unit
Norgine Pty Ltda

David Kwasha
Managing Director, Vice President Australasia and Canada Region

Laura LoVasco
New Business Manager

Belinda Wood
Acting Chief Executive Officer
GMIA (Generic Medicines Industry Association)
Diabetes Victoria

Renza Scibilia
Manager - Type 1 Diabetes and Community Programs
Diabetes Victoria
GE Health Care

Patrick Wheaton
General Manager, Services
GE Health Care

And experts from MSD, AstraZeneca, Abbvie, Abbott, Roche, Alexion, Norgine, Baxter, Actelion, Amgen, Pfizer and more!

Testimonials about last year's event:

I came away from the conference feeling like I had some useful insights to share with my colleagues and ideas that could be implemented easily to further enhance our strategy.

Carlyn Villani, Roche


Great opportunity to learn about the thinking behind the key leaders of pharmaceutical industry in Australia.

Maung Maung Oo, Servier


It was very informative; great networking opportunity.

Jhaike Braham, Cancer Council NSW

Cancer Council NSW

This conference provided a breadth of industry views, with current research & case studies and a great opportunity to learn from & challenge what best practice is. Highly valueable!

Tanya Olek, Menarini


The overall conference was professional, with an excellent selection of speakers and high-powered attendees. We gained a more comprehensive future view of the industry direction in two days than the rest of the year!

Mike da Gama, NostraData

Ben Parkes
Ben Parkes
Global Event Director | eyeforpharma
Tel: +44 (0) 207 422 4346