Become healthcare’s solution

North America’s largest commercial pharma conference

Healthcare is broken in the USA – But Pharma can lead the way to a new sustainable model

As we enter election year in 2020, the pressure has never been higher on our industry to justify what we add to the cost of healthcare. Price control has become a bipartisan issue and across the wide-range of policy positions that are on the table in Fall 2020, one area is clear: the transition towards value-based care is inevitable.

Compared to last decade, when we were rightly taken to task for bloated pipelines with costly ‘me-too’ treatments, the situation couldn’t be more different. We are on the verge of a new golden age for R&D. Personalized care is starting to deliver. Innovations in cell gene, Car-T and curative therapies offer transformative impact to patients. The problem is: they are also very expensive.

Let’s get ahead of this crisis and come together to define a better way forward.

What to expect at eyeforpharma Philadelphia

World-class speaker faculty includes:

Ramona Sequeira - Headshot
Takeda U.S.A - Logo

Ramona Sequeira President Takeda U.S.A

Sebastian Guth - Headshot
Bayer - Logo

Sebastian Guth President, Americas Region Bayer

Ivan Cheung - Headshot
Eisai Inc. - Logo

Ivan Cheung CEO & President Eisai Inc.

Jeff Marrazzo - Headshot
Spark Therapeutics - Logo

Jeff Marrazzo CEO Spark Therapeutics

David Loew - Headshot
Sanofi Pasteur - Logo

David Loew EVP & Head Sanofi Pasteur

Rob Scott - Headshot
Abbvie - Logo

Rob Scott Chief Medical Officer Abbvie

Chris Leibman - Headshot
Biogen - Logo

Chris Leibman SVP, Value and Access Biogen

Jackie Hunter - Headshot
Benevolent AI - Logo

Jackie Hunter CE Clinical and Strategic Partnerships Benevolent AI

Ester Banque - Headshot
Bristol-Myers Squibb - Logo

Ester Banque SVP & Head Intercontinental Commercial Bristol-Myers Squibb

Robert W. Dubois - Headshot
National Pharmaceutical Council - Logo

Robert W. Dubois CSO & EVP National Pharmaceutical Council

Sarah Emond - Headshot
ICER - Logo

Sarah Emond EVP and COO ICER

Anne Heatherington - Headshot
Takeda - Logo

Anne Heatherington SVP, Head of Data Sciences Institute Takeda

Pharma can become a solution for sustainable healthcare, and eyeforpharma is where our leaders combine with healthcare innovators to move us forward.

David Loew, EVP, Head, Sanofi Pasteur Novo Nordisk  Logo David Loew Headshot

4 essential themes for 2020

Join forces with providers: Strategic engagements are bringing results. Scale creative partnerships with providers and join our IDN Panel to hear what your customer really wants.

Sustain breakthrough innovations: Industry heavyweights join MIT NEWDIGS, ICER, NPC, TransCelerate, the FDA and patient groups to present a roadmap of how we ensure access.

The future is here: Our new Innovation Stage showcases breakthroughs in AI, immersive media and blockchain. Our Digital & Marketing Stage provides practical tools to implement.

The patient comes first: Collaborate with your most important stakeholder, see how patient entrepreneurs are turning bad into good, and implement patient-first transformation.

Delivered through 8 business-critical tracks

Commercial & Sales Connect to customers through intelligent engagement and empathetic partnerships

Learn more about this track

RWE & Data Science Let's optimize and accelerate our industry with a vision that powers strategy with evidence and insights

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Patient Engagement Destroy tokenism by providing meaningful and measurable value to patients

Learn more about this track

The Innovation Stage Get yourself out of your comfort zone to explore the new frontiers of medicine, from the digitome to advanced genomics via blockchain, AI and more

Learn more about this track

Digital & Marketing Prioritize tactics and tools to create powerful connections with customers through digital innovation

Learn more about this track

Medical Affairs Win back the trust of patients, payers and providers with a new lifecycle strategy that puts stakeholder value first

Learn more about this track

Digital Clinical Trials It’s time for new types of trial: democratized, patient-preferred, siteless and virtual

Learn more about this track

Market Access Create your value story for the next generation of pharma innovation and ensure patient access to life-changing care.

Learn more about this track

NEW FOR 2020!

Day 0 workshops

You wanted more practical sessions. We listened and so for 2020, join us on “Day Zero” (March 30th) for an afternoon of practical workshops that allow you to get your hands dirty and develop tools, skills and new approaches. Hosts include:

Merck Group - Logo
HBA - Logo
SAMA - Logo
Medtronic - Logo

Digital Trials Stage

Clinical trials have resisted real innovation, not because they couldn’t, but because of fear of failure.

Now innovation is not optional – and a new hotbed for real innovation in pharma has been created. Find out the latest on our brand new stage with 15+ industry leading speakers. Speakers include:

  • Senior Director, Clinical Innovation, Janssen
  • Global Head Digital Development, Global Clinical Operations, BI
  • Head of Virtual Clinical Trials, LEO Innovation Lab

All new exhibition

2020’s exhibition will be bigger, brighter and more exciting than ever before.

Last year we reached max capacity so now we’ve added more booths, more stages and more action than ever before in a brand new space (and we’re already almost SOLD OUT AGAIN!).

Exhibition floorplan

A conference like no other

Hear from critical healthcare stakeholders

No other event brings together thousands of pharma decision-makers alongside key healthcare stakeholders – meet health systems, payers, regulatory bodies, patient associations and healthcare innovations, all with one thing on their mind.

Break-down functional barriers

The most cross-functional pharma event in North America – executives from marketing, commercial, sales, market access, medical affairs, patient engagement, RWE, IT, clinical and more will be attendance – helping you to forge new collaborations and partnerships.

8 tracks: Focus on what matters

Philadelphia is huge. Yet it’s also intimate, tailored to your day-to-day learning needs. You’ll be able to pick from across 8 streams, each focused on a critical topic - including digital marketing, commercial excellence, medical affairs, patient engagement, RWE, market access and clinical innovation.


You won’t find a better place to meet your peers, who have the same challenges as you, since over 69% of the pharma attendees are director-level or above.

Patient-led on principle

At eyeforpharma, we practice what we preach. The eyeforpharma Philadelphia agenda was developed with patients, will be delivered with patients, and will be held accountable by patients at the event itself.

Networking is key

Don’t think you’ll be stuck in a dark conference room for two days. There are hours of onsite and offsite networking sessions, with the 1200+ attendees, plus a variety of interactive thought-leadership sessions away from the stages.

Complete, concrete and innovative

Aurelie Rameau Salamander, Marketing Retail GX Head Sandoz Logo Aurelie Rameau Salamander Headshot

An action-packed timetable

Attended by pharma and health innovators from:

bayer's Logo
alnylam_pharmaceuticals's Logo
grifols's Logo
Reckitt Benckiser's Logo

Galapagos pharma's Logo
healthcare_businesswomans_association's Logo

janssen's Logo
teva's Logo

servier's Logo
Napp Pharma's Logo
transcelerate's Logo
LEO Pharma's Logo

Google's Logo
johnson_johnson's Logo
Lundbeck's Logo
abbvie's Logo

novartis's Logo
ada_health's Logo

iavi's Logo
pfizer's Logo

Benevolent AI's Logo
mylan's Logo
Nutricia's Logo
23andme's Logo

UICC's Logo
csl's Logo
Proteus Digital Health's Logo
Medable's Logo

Medopad's Logo
Merck KGaA's Logo

Flatiron Health's Logo
gsk_logo's Logo

sanofi's Logo
astellas's Logo
novo_nordisk's Logo
Abbott's Logo

ViiV Healthcare's Logo
IAPO's Logo
bms's Logo
takeda's Logo

Grunenthal's Logo
otsuka_us's Logo

nestle_health_science's Logo
roche's Logo

Almirall's Logo
EFPIA's Logo
FDA's Logo
amgen's Logo

celgene's Logo
shire's Logo
Oxford University's Logo
Gedeon Richter's Logo

merck's Logo
norgine's Logo

EMA's Logo
NHS's Logo

Amazon's Logo
NICE's Logo
UCB's Logo
Babylon Health's Logo

boehringer_ingelheim's Logo
Eisai's Logo
astra_zeneca's Logo
bill_melinda_gates_foundation__red's Logo

biogen's Logo
Helsinn healthcare's Logo

Daiichi Sankyo's Logo
Boston Scientific's Logo

Vifor Pharma's Logo
allergan's Logo
Caribou Biosciences's Logo
lilly's Logo

You won’t find your next big idea at home. Make the most of the networking with:

1200+ networkers Everyone in commercial pharma

15+ hours
of networking

1 conference app Connecting you with fellow attendees

Total interaction Roundtables, workshops and break-out sessions.

Real decision-makers

Other events say they attract senior executives - people with clout, budget, ideas and a mission. We really mean it. 1200 of them.

Real diversity

eyeforpharma Philadelphia attracts a global audience: a variety of job titles, geographies, cultures and opinions create a rich tapestry.

The biggest showcase of pharma go-to market solutions

It’s not just about conference sessions. eyeforpharma Philadelphia is also home to a 80+ booth exhibition hall – packed with solutions to market access, commercial, digital, medical and clinical development challenges.

Floorplan of the venue

1-to-1 Meeting Zone

With the eyeforpharma Meeting & Messaging service, as a sponsor or exhibitor, you’ll be able to set up meetings with prospects and ensure your time onsite is as valuable as possible. Over 400 meetings were set up in 2019!

Roundtable Zone

Join one of the 30+ discussions taking place on topics including digital marketing, commercial excellence, patient-centricity, market access, RWE and medical affairs.

Innovation Stage

Hear from healthcare innovators on the new technologies, ideas and science that is set to disrupt the very nature of healthcare and biopharma.

Chill ‘n Charge Zone

Grab a coffee and a pastry and recharge your batteries, and your phones!

Digital Clinical Trials Stage

Find out how digital clinical trials are disrupting clinical development and creating truly patient-centric trials.

Keynote Stage


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Here to help

Get in touch with the eyeforpharma team

Paul Simms Headshot

Paul Simms Chairman

Blair Gottscho Headshot

Blair Gottscho VP Operations

Izzy Gladstone Headshot

Izzy Gladstone VP Marketing

Karla Sharp Headshot

Karla Sharp Head of North America

Hannah Brady Headshot

Hannah Brady International Project Director

Saskia Burbach Headshot

Saskia Burbach International Project Director

Liz Swift Headshot

Liz Swift Head of Partnerships

Ed Harris Headshot

Ed Harris Director, Business Development

Joseph Hargreaves Headshot

Joseph Hargreaves Director, Business Development

Alex Norman Headshot

Alex Norman Director, Business Development - Clinical