4 key reasons to attend

1. The Scale

European pharma's biggest sales strategy forum: Four interactive Conferences for one amazing price (check out our great offers and prices here.)

SFE is evolving rapidly and this year's event is a reflection of all the latest changes. We've spoken in depth to 700+ pharma executives across Europe in order to create a broader than ever Programme. When you check out the agenda (click here for more) you'll see that you can swap and change from session to session, creating your own individual conference agenda.

Quite simply, no other event offers you the ability to create a Conference Agenda that so closely mirrors your individual needs.

2. The Learning

Our information-packed Conferences and Workshops help you keep ahead of the knowledge and understanding curve!

Make sure you're up-to-speed on the latest advances in pharma commercial strategy in these ten mission-critical business areas:

• Sales and marketing integration
• Sales force sizing
• Customer relationship strategy
• Sales force restructuring
• Influence mapping
• Mobile and wireless technologies
• CRM
• eDetailing
• Training, learning and development
• Performance management
• Incentive and compensation plans

3. The People

Over 700 of the world's most influential pharmaceutical executives, all in the same room as you, looking to share best practice.

Our delegates are senior executives with real decision-making power, knowledge and expertise.   Click here to see who normally attends this conference.

4. The Networking

Idea exchange Roundtables. Practical workshops. One-to-one meetings. Speed networking. Even interactive voting!

SFE Europe is more than just a Conference. It's also an outstanding arena in which to make your own voice heard and meet and talk business with people who share your problems, concerns and ambitions. We guarantee you'll get exceptional value for money and the best possible use of your time out of the office by way of the choice of tightlyfocused, interactive networking sessions.

And because we understand you want time out of the Conference H all to share knowledge and experiences with your peers on a less formal basis, that’s exactly what we've delivered in more ways than one.

You’re guaranteed plenty of networking opportunities with peers who face the same issues as you and the opportunity to look for effective solutions in an off-the-record, collaborative, knowledge-sharing environment. What's more, to ensure you connect with the right people, you can actually fix one-to-one meetings even before you arrive at the SFE Europe, thanks to our Online Networking Centre.