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| Event homepage |
| Programme in full |
| Speakers |
| 4 reasons to come |
| Our advisory board |
| Free report |
| Podcasts |
I'm sorry you missed the event!
But you can still by the Online Video Conference Recording - click here to find out more. We're already planning the 2009 event if you are interested in getting involved contact me ASAP.
Best regards,
Izzy Wakeling
Head of Global Events
eyeforpharma
e: iwakeling@eyeforpharma.com
P.S You'll be kicking yourself when you read the comments below from delegates this year, that you didn't manage to register in time and make the event....
| Check out the comments below from this event in Barcelona in April and see what you missed! |
| "It was a fantastic and high quality event with lots of opportunities to meet colleagues from other companies and discuss impactful topics." - Wolfgang Walter, Director Sales Force Retail, Nycomed |
| "Another great SFE Europe! Each year the quality keeps getting better, all the speakers I saw were well prepared and gave in-depth insights into their specialist areas." - Mark Sales, Territory Business Manager, Novartis |
| "The conference offers an excellent opportunity for companies to keep abreast of thinking and developments across the industry and indeed in other industries." - Martin Symons, General Manager, Recordati |
| "I felt the meeting was very well organised and really provided us with an opportunity to meet up with colleagues from other pharma companies and valuable time with suppliers as well. The presentations were both relevant and informative, providing ideas to bring back to the UK and catalyse change within our own company" - Mark Woodcock, Sales Force Excellence Manager, Bayer-Schering |
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 View a presentation from SFE Europe 2007 - click here >> |
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For the full list of speakers click here.
Network and share knowledge with the leading minds in pharmaceutical sales and marketing excellence. At this event you will:
- Learn how to build truly customer-centric strategies by aligning your key processes and organisation around your customers to achieve business excellence
- Discover how sales management is developing and changing and what you need to do to plan for the future
- Identify high impact KPIs that align with your sales strategy for maximum results and a motivated sales force
- Optimise First Line Managers with the latest coaching, training and management strategies
- Evaluate how Key Account Management can be used in your organisation and what elements you need to adopt to drive your business
- Find out how the latest technolgies like wireless applications, podcasting, social networking and mobile devices can support and streamline your SFE initiatives
- Increase your value proposition with KOL mapping and influence networks for truly effectuve targeting and segmentation
Expert speakers from last year's event included:
| Job Title | Company |
| Managing Director | Astellas Pharma |
| Senior Manager, Market Planning | Astellas Pharma |
| eMarketing Manager - Established Brands | AstraZeneca |
| Sales Excellence, Pharma Primary Care | Bayer HealthCare Pharma Romastru |
| Chief Information Officer | Galderma |
| European Sales Excellence Director | GE Healthcare |
| Former Head of Corporate Training | Grunenthal |
| Exec Director CRM Strategy | Janssen-Ortho Canada |
| Virology Product Manager | Janssen-Ortho Canada |
| Sales Director | LEO Pharma |
| Global Sales Effectiveness Manager | Novartis Pharma |
| Head of Customer Management | Novartis Pharma |
| Head of CRM Center of Excellence Region Europe & EGM | Novartis Pharma |
| Head of Training and Development | Novo Nordisk |
| Head of Business Intelligence | Orion Corporation |
| Customer Marketing Director | Pfizer |
| Process Service Manager | Pfizer |
| Sales Director | Pfizer |
| Regional Head Sales and Marketing Systems Europe | Roche |
| Vice President, Sales | Sanofi-Aventis |
| Sales and Marketing Director | Solvay vPharmaceuticals |
| Brand Manager | Stryker |
| Systems Manager (Sales & Marketing) | Wyeth |
| Head of Global Operational Excellence | Novartis Pharma |
80 expert speakers, 40 innovative case studies, 10 practical workshops, 19 interactive discussion forums, one-to-one meetings, 20 hours of networking time, speed-networking and many, many more!
Demanding, dynamic, changing, challenging - all words that can be used to describe the healthcare environment you're working in, in Europe. Cost-containment and decentralisation are driving changes in healthcare systems acrosss Europe making it more difficult for you to gain access to your customers, get your drugs on reimbursement lists and increase sales.
Coupled with budget constraints and downsizing in your organisation, this is a very turbulent time for sales executives who are still expected to sustain growth and satisfy shareholders. As a result pharma companies are reorganising their structures, re-aligning their processes and integrating their functions in order to put the chnaging customer base at the centre of their business and drive sales excellence.
That's not an easy task: Key Acount Management, influence mapping, system integration, change management, CRM optimisation, incentive schemes, KPIs, targeting, call quality, regulatory compliance are all topics which need to be addressed and evaluated in order to plan and implement your strategy. That's where this conference can help you!
Latest news! Dramatic changes for the 2008 event
We at eyeforpharma, as the organisers of the industry's biggest get-together, are rising to the challenge of effecting positive change on the industry, in the interest of everybody who attends our events and their future prosperity. The event is the biggest and best in the calendar and to ensure we keep it that way, we must keep ahead of your significant upcoming challenges.
We plan to implement a series of quite dramatic changes in 2008 to ensure that SFE Europe remains the best and biggest sales management event for Pharma in Europe. These include:
- Quality, case-study-based presentations and break-out session monitored and reviewed by a team of SFE experts who will work with facilitators and speakers for at least 2 months prior to the conference to ensure a consistent quality
- No sales pitches! Presentations and workshop for solutions providers and consultants will be strictly limited to ensure a positive outcomes for you.
- Innovative presentations and break-out sessions: SFE is now a mature subject. Rather than just concentrating on SFE in general, we'll focus on uncovering new topics, as there is real innovation in many areas of SFE. The format of the event will be redesigned to focus on specific topics rather than a general programme
- More Networking and Delegate Face-time: We know this is what you want, so in 2008 we will be adding more time to ensuring you get as much time as possible to network. Days will finish earlier to ensure you stay focused and interested throughout the event.
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