Sales Force Effectiveness Europe 2008 Sales Force Effectiveness Europe 2008
 

Meet the advisory board

We know topics need to be on-point, which is why we have enlisted some of our top-rated past speakers and key industry leaders from the eyeforpharma Advisory Board. T he following members have reviewed the Conference Agenda in detail to ensure each and every topic will help you tackle the industry's most pressing sales and marketing issues.

Len Starnes
Head of European eBusiness
Schering

Len Starnes heads e-business for the European marketing organization of Schering Germany. In addition to his responsibilities in e-business, Len additionally sits on core central teams driving customer relationship management and pan-European patient relationship management programmes.

Martin Armstrong
Head of Global Operational Excellence
Novartis

After graduating in Geochemistry, Martin began his career in Oil Exploration as a Petroleum Geologist. Having then moved into the pharmaceutical industry, Martin workedhis way up from a sales rep and he now holds the current position of Head of Global Marketing & Sales Operations for the Ophthalmics Business Unit.

Ian Talmage
VP Marketing
Bayer

Ian Talmage has held several significant positions in the pharmaceutical industry, in which he has gained Strategic Planning, Partnering and Global Launch experience. He currently works with Bayer where he has held senior positions in both Pharma Strategic Planning and Global Strategic Marketing.

Pierre Morgon
Head of Primary Care
Schering-Plough

Pierre Morgon has 19 years experience in the pharmaceutical industry, 16 of which are in marketing positions as Product Manager, International Group Product Manager, International Marketing Director and Vice President Marketing

Sean Davis
General Manager
Ferring Ireland

Within 3 years, Sean Davis has doubled the sales and the profit of Ferring Ireland. He joined Ferrring in 1990 as Product Manager and swiftly moved up to International Marketing Director and was instrumental in building the Global Marketing Department of the Ferring International Center in Denmark.

Kay Brunner
Head of Global Internet Portal Competence Centre
Roche

Kay Brunner started his pharmaceutical career in 1998 as Medical Manager for Cardiovascular & Intensive Care in the German organization of Solvay Pharmaceuticals. In 2004 Dr. Brunner was nominated to build up a Global eBusiness Unit for Solvay Pharmaceuticals

Fonny Schenck
Executive Director CRM
Janssen-Cilag

Fonny started at Janssen-Cilag in 1987 and is now Executive Director CRM. Since then, he has gained many strengths including a balanced mix of technology, marketing and communication skills. He is resultsdriven, a self-starter and has a deep knowledge of the pharmaceutical industry, particularly sales and marketing.

Larry Levine
Head of Global Sales Force Productivity
Eli Lilly

Larry over his 14 years at Lilly has held various sales leadership and analytic positions. His experience has included sales representative, District Sales management, Pricing and Operational roles.

Jay Bolling
Managing Director
Roska Direct

Jay Bolling has almost 20 years general agency/direct response experience setting strategic direction for relationship marketing programs in the pharmaceutical and healthcare markets.

Rob Nauman
Principle
BioPharma Advisors

Mr. Nauman’s expertise stems from 19 years of experiencein the pharmaceutical industry. In his most recent position as Director, Global eBusiness he lead a global initiative to define, design, develop, deliver, and demonstrate the value of a company wide portal that managed the most influential customers of GlaxoSmithKline.

Baba Awopetu
International Product Manager
Stryker EMEA

Baba Awopetu is an international Brand Manager for Stryker and a Senior lecturer at The Marketer’s Forum. He began his career as a medical sales representative before progressing into marketing. He holds professional and postgraduate diploma in Marketing and lectures on both courses.

Dave Clarke
e-Marketing Manager - Established Brands
AstraZeneca

Dave Clarke has worked in Global IS Innovation at AstraZeneca with specific emphasis on Sales & Marketing effectiveness. Prior to that he had responsibility for European eBusiness at 3M Pharmaceuticals & Drug Delivery Systems were he worked for 6 years. Overseeing the adoption of technology within the business and leveraging the benefits for key channels to market. Specialising in SFE and eChannel integration. Prior to joining 3M 6 years ago he held several senior marketing positions within the Financial Services sector. David holds an MBA from Hull University and is a Fellow of the Chartered Institute of Marketing

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