Stakeholder Evolution, Pharma's Revolution: The Presentation Series

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Exclusive videos of presentations from SFE 2011
See the slides as they were presented - slides synched with the speaker videos
Exclusive whitepapers, podcasts and reports

Presentations include:

Your Stakeholders: "The new era of healthcare: How to create effective partnerships to drive your business" Ken Jones, President & CEO, Astellas Pharma Europe

Learn how to incorporate the customer perspective into your SFE model
Understand who your main decision makers are: learn how to identify & work with them

Key Account Management and Future Models: "Gain a competitive advantage: which sales model will work for you?" Charlotte Sibley, SVP, Shire

Discover how KAM, regionalisation and the up skilling of your organisation's people will play a part in future models and understand the impact these have
Learn how to manage your territory to create a flexible deployment of the sales force