Customer Experience: the definitive guide to commercial success
It may sound fundamental, but if your business model is not based on the needs of your customers then why, in a crowded market, should you expect them to buy from you? Furthermore, if you’re not providing an excellent experience when customers interact with your company, then you can’t expect them to stay loyal to your brand or recommend to others.
It’s clear then, that any successful company requires a seamless customer experience and in eyeforpharma’s brand new in-depth premium report we show you:
How to Build a robust CX strategy, including the planning, touchpoints and metrics
Unique Survey result and data, from within pharma and key stakeholders
Detailed case studies, from pharma and other industries
Our new report will be available March 2018!
Customer Experience Management 2015
Put the customer at the centre of your strategy, organization and capabilities.
Learn what Customer Experience means for your company and how to align it with your commercial strategy.
Understand how to structure your organization around the customer in practical steps.
Make it work with real cases of adapting processes to customer centricity.
Value Added Services 2015
3 tailored roadmap's to solutions in healthcare beyond the pill.
Understand the creation of successful services by looking at organizational structure and internal processes, how to partner with external stakeholders, and how to make projects economically viable.
A roadmap tailored to your company with three scenarios for creation, development, implementation and up-scaling of ‘Value Added Services’.
In-depth case studies of company-wide initiatives and specific projects, such as Janssen Healthcare Innovation, Sanofi Integrated Care, Pfizer Integrated Health, Grunenthal's ‘My pain feels like’ and Boehringer-Ingelheim's ‘Picasso’.
Real World Data Report 2013-14
Understanding how real world data is developing the pharmaceutical industry’s business model.
The best sources of RWD - What makes these sources the best and for which purpose.
Case studies and detailed discussions from industry leaders highlighting their priorities going forward and how RWD is affecting their roles.
Payor needs - What do pharma need to do in order to satisfy the payor and achieve reimbursement.