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An Unrivalled Speaker Line-up

Leadership Speakers

Cheryl MacDiarmid

Cheryl MacDiarmid

SVP and Business Unit Head US, Primary Care, GSK

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Cheryl MacDiarmid is a member of the senior executive team in the US for GSK, a leading, multinational global pharmaceutical company. She is directly responsible for the US primary care sales division; strategy, planning and operations; and marketing, leading more than 2500 employees. A dynamic and strategic general manager, Cheryl brings 20 years of deep experience in building businesses in the US and Canada across sales, marketing and managed markets in both pharmaceuticals and vaccines.

She has a gift for creating and leading extraordinarily powerful teams. She seeks out and thrives on challenge, leading her teams to set an ambition, make choices and execute bold, game-changing moves that pivot and change a business trajectory. Notable recent accomplishments include catalyzing a significant turnaround within the US sales organization while solidifying a path to sustained growth and launching a new type 2 diabetes medicine in the US, exceeding external benchmarks and market expectations.

She is a values-driven leader with significant experience managing commercial risk, compliance and alliance governance. As a pharmacist, Cheryl navigates complex scientific and clinical data with ease and has a passion for respiratory disease and diabetes. She brings a global mindset to her work, having served as a chief of staff associate to the GSK President, International Region.

A native of Canada, Cheryl graduated from the University of Toronto with a degree in Pharmacy and subsequently received an MBA from the Schulich School of Business. She lives in Philadelphia. Her personal passions include running, skiing, and visits north to Canada.

Kabir Nath

Kabir Nath

President & CEO, Otsuka North America

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Kabir is a senior commercial leader with more than 25 years of broad international biopharma and devices experience who has shaped strategy and delivered results in complex, challenging business environments at country, regional and global levels. He has lived and worked in the U.K., France, Spain, India, Singapore, China and the US.

Kabir joined Otsuka to head the North American pharmaceutical business in March 2016, with direct responsibility for Otsuka America Pharmaceuticals, Inc., Avanir and Otsuka Canada. Before joining Otsuka, Kabir spent 13 years in leadership roles at Bristol Myers Squibb. Most recently he was Senior Vice President, Virology, Transplant & Optimized Brands, responsible for the commercialization of a significant portfolio – including drugs for HIV, hepatitis B and hepatitis C and immunosuppression - in the USA.

Previously he was Senior Vice President, Global Commercialization - Virology & Neuroscience, leading global strategy for these two disease areas. In addition he served as interim head of Emerging Markets for much of 2012.

Kabir joined BMS in Singapore in 2003 as vice president for South East Asia/Taiwan/HK and moved to Shanghai in 2005 as president of BMS China. In 2008, Kabir was appointed president, Asia Pacific Medicines, with responsibility for all commercial operations in 13 countries. Prior to joining BMS, Kabir spent 11 years at Smith & Nephew, the medical technology company, in senior operational and strategic roles in the U.K., Europe and Asia. Kabir holds an MA from King’s College, University of Cambridge, and an MBA with Distinction from INSEAD.

Andy Schmeltz

Andy Schmeltz

Senior Vice President of Patient & Health Impact, Pfizer Innovative Health

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More information coming soon...

Julie Gerberding

Julie Gerberding

Executive VP & Chief Patient Officer, Strategic Communications, Global Public Policy and Population Health, Merck

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Dr. Julie Gerberding is Executive Vice President and Chief Patient Officer, Strategic Communications, Global Public Policy, and Population Health at Merck & Co., Inc., where she also has responsibility for the “Merck for Mothers” global program to prevent maternal mortality and the Merck Foundation. She joined Merck in January 2010 as president of Merck Vaccines and led efforts to make the company’s vaccines more available and affordable to people in resource-limited countries around the world.

She left her tenured faculty position at the University of California, San Francisco in 1998 to lead the U.S. Centers for Disease Control and Prevention (CDC) Division of Healthcare Quality Promotion and then served as the CDC Director from 2002 to 2009. As director, she led the CDC through more than 40 emergency responses to public health crises, including anthrax bioterrorism, SARS, and natural disasters.  She also advised governments around the world on urgent issues such as pandemic preparedness, AIDS, antimicrobial resistance, tobacco, and cancer.

Dr. Gerberding currently serves on the Boards of CWRU, National Association of City and County Health Officials (NACCHO) Foundation, MSD Wellcome Trust Hilleman Laboratories, and the BIO Executive Committee.  She has received more than 50 awards and honors, including the United States Department of Health and Human Services (DHHS) Distinguished Service Award for her leadership in responses to anthrax bioterrorism and the September 11, 2001 attacks.  She was named to Forbes Magazine's 100 Most Powerful Women in the World in 2005 through 2008 and to TIME Magazine's 100 Most Influential People in the World in 2004.

Perry Sternberg

Perry Sternberg

EVP & Head U.S. Commercial, Shire

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Perry joined Shire in 2013 and is head of Shire’s U.S. Commercial Organization. He is also a member of the Executive Committee.

Perry previously was Vice President & General Manager, U.S. & Canada Pharmaceuticals at Bausch & Lomb. Prior to that, he held various roles at Novartis Ophthalmics, Novartis Pharmaceuticals and Merck & Co., Inc.

Sheldon Koenig

Sheldon Koenig

SVP and Global Head Cardiovascular Franchise, Sanofi

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Sheldon has a enjoyed a successful career of more than 25 years in various operations and marketing roles at Merck & Company and has now for the past year been with Sanofi Pharmaceuticals as Sr. VP and Head of the Cardiovascular Franchise. Sheldon has a broad range of experience in Cardiovascular marketing as well as developing product launch strategies in CV and infectious disease as well as several joint venture experiences and licensing agreements in several therapeutic areas. Sheldon received his MBA from Monmouth University and is undergraduate degree in accounting from Drexel University with post graduate and executive education studies completed at Wharton.

David Blair

David Blair

Head of Industry- Health, Google

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David Blair is Head of Industry for Health at Google. He leads a team that provides thought leadership, digital marketing strategies, insights, and cross-platform advertising solutions utilizing Google’s search, content network, YouTube, mobile, programmatic and analytics platforms for the world’s leading pharmaceutical and consumer health companies. Prior to Google, David was General Manager/SVP of Provider Solutions at Everyday Health.

David began his digital career in 1997 at iVillage as Vice President of Strategic Sponsorships where he pioneered many of the first digital marketing initiatives with Fortune 500 companies including P&G, Coke, Ford, Kimberly Clark, Kellogg’s and Fuji Film. He moved into the digital health space in 2001 as SVP/Group Publisher for Johnson & Johnson’s BabyCenter.com and was SVP of Ad Sales for Revolution Health, before the merger with Everyday Health in 2008.

Blair serves on the Google Healthcare Advisory Board, was named one of the top 40 Healthcare Transformers in the US by Medical Marketing & Media in 2015 and was a juror for the 2016 Clio Health Awards. He is a frequent keynote speaker at major agencies and industry events, most recently the IMCAS World Congress; Cannes Lions Health, American Heart Association, and Cleveland Clinic’s Patient Experience Summit.

Melinda Richter

Melinda Richter

Head, JLABS, Johnson & Johnson

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As Head of Johnson & Johnson Innovation JLABS, Melinda fosters the Johnson & Johnson Family of Companies external R&D engine and supports the innovation community by creating capital-efficient commercialization models that give early stage companies a big company advantage. By providing infrastructure, services, educational programs and networks in global hotspots, JLABS is the best place to start a biotech company.

Prior to joining JLABS, Melinda was Founder and CEO of Prescience International, an award winning firm dedicated to accelerating research to the patient. Melinda founded Prescience after she had a medical emergency that left her questioning the efficiency and efficacy of the healthcare system. With the tenacity and resolve of a patient looking for a better solution, she set-out to create a better model, which now forms the basis for JLABS’ operational infrastructure. Prior to starting Prescience, Melinda held posts across a variety of functional areas with a global corporation, Nortel Networks, in locations such as Research Triangle Park, New York, Toronto, London, Hong Kong and Beijing before arriving in San Francisco. She also started, raised capital and did large corporate deals for several companies in both the life science and technology space. She holds a Bachelor of Commerce from the University of Saskatchewan in Canada and an MBA from INSEAD in France.

Marc Boutin

Marc Boutin

CEO, National Health Council

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Marc Boutin is the chief executive officer of the National Health Council, the only organization that brings together all segments of the health community to provide a united voice for the more than 133 million people with chronic diseases and disabilities and their family caregivers.

Boutin has been a leading voice for greater patient involvement at every stage of the continuum, starting with the development of new drugs, to regulatory oversight of health care delivery, to shared decision-making at the point of care. Under his leadership, the NHC has convened a broad range of stakeholders to create and effectively implement pragmatic strategies and public policy that address diverse issues, such as enhancing patient engagement, advancing the development of new treatments, and developing a better health delivery system to meet the needs of people with chronic conditions.

Tolga Tanguler

Tolga Tanguler

Regional President, North America, Rare Disease, Pfizer

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Tolga Tanguler is the Regional President, North America for Rare Diseases at Pfizer. In this role, Tolga sets forth an agenda that brings together the marketing, sales, corporate affairs and medical affairs teams to ensure they are focused on one objective: to transform patients’ lives. A key focus of the organization is to ensure that the engagement and experience of rare disease patients and their families is at the forefront of all programs.

Tolga has more than 17 years of experience in the global pharmaceutical industry, including leadership roles in both well-developed markets such as the US, Japan and the Nordics to emerging economies including Africa/Middle East and Latin America. Most recently, Tolga was the Vice President, Global Marketing for ELIQUIS. Throughout these various assignments, Tolga’s organizations were recognized for their strong growth trajectories and their colleague engagement programs.

Tolga has Bachelor of Science degrees in Economics & Finance from University of Istanbul, and a Masters of Business Administration in Marketing and Supply Chain from Michigan State University. He also has a Post Graduate Degree in Marketing from the University of California.

Andrew McCulloch

Andrew McCulloch

President, Kaiser Foundation Hospitals and Kaiser Permanente Health Plan of the Northwest

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Since 2006, Andrew R. McCulloch has served as president of Kaiser Foundation Hospitals and Health Plan of the Northwest. Serving the states of Oregon and Washington, Kaiser Permanente provides medical care to over 550,000 members, along with a dental program serving over 250,000 members.

Under Andy’s leadership, Kaiser Permanente’s Northwest Region is consistently ranked as one of America’s highest performing health systems. Medicare has awarded the Northwest Region’s Medicare Advantage plan its coveted 5 Star rating for 5 consecutive years. The National Commission of Quality Assurance (NCQA) gave Kaiser Permanente Northwest’s Medicare and commercial plans the highest rating in the region in its most recent national survey results.

In the areas of customer service and community benefit, Kaiser Permanente is also recognized for its performance. In 2016— for the third year in a row — J.D. Power ranked Kaiser Permanente’s Health Plan #1 in customer satisfaction for Oregon and Washington. The Portland Business Journal has ranked Kaiser Permanente as #1 in corporate philanthropy for 2014 and 2015.

Andy received his B.A. from Wesleyan University and attended the University of Minnesota’s School of Public Health, where he received a master’s degree in Healthcare Administration. In 2015, Minnesota’s School of Public Health awarded Andy the Gaylord W. Anderson MD Leadership Award, recognizing his leadership in the field of public health. He is a Fellow of the American College of Healthcare Executives, which awarded him its Regent’s Award recognizing his contributions to the field of health care administration. In 2016, Andy was named as one of the Portland Business Journal’s top 10 ‘Executives of the Year’ for leading Kaiser Permanente Northwest’s membership growth while navigating Oregon’s health care industry.

Prior to joining Kaiser Permanente, Andy held increasingly responsible executive roles at the University of North Carolina Health Care System, UW Medicine, PeaceHealth, and Mercy Health.

Andy is also active in a number of professional and civic organizations. He has a special interest in health equity issues. He has served as a founding member of Health Share of Oregon, a coordinated care organization serving Oregon’s Medicaid population. In recognition of his leadership in transforming Oregon’s health care financing and delivery, the Oregon Business Association named him as their Statesman of the Year in 2012.

Andy and his wife, Sally, reside in Lake Oswego, Oregon.

Eddie Williams

Eddie Williams

Former SVP Biopharmaceuticals, Novo Nordisk

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  • 36 years Pharmaceutical Industry experience
  • General Management Experience including P&L
  • 13+ Years of Specialty Biotech Experience
  • Bachelor’s degree in Biology/Chemistry from Marshall University
  • Advisory Board of National Sales Network
  • Chairperson of Capital Campaign of Boys & Girls Club of Trenton/Mercer for new facility
  • Board of Directors of Basic Supply Co., a small family-owned business of 35 years
  • Chair of National Hemophilia Foundation’s (NHF) Industry Advisory Panel
  • Board Member of BIO
  • Numerous internal Global Boards: Global Strategy and Commercial Boards (HSB & HCB), Global Marketing Board (GMB), Global Management Board (ManBoard), North American Executive Team (ET), Global Steering Committee for Business Development and Acquisitions
  • Executive Sponsor for Women in Novo Nordisk (WiNN)
  • Drove Franchise from $500m to $1.7B
  • All performance ratings of “Outstanding or Exceeds” by 6 different President/CEOs/SVPs over 13+ years
  • Market leadership in all 3 therapeutic areas
  • Drove 15+ year old product from 7% to > 50% share and #1 position in crowded 7-product commodity market
  • TBL: Chairperson of B&G Club fundraiser for new facility to raise $7.5M
  • Recognized as the Global “General Manager of the Year” at Novo Nordisk International GM Meeting
  • Awarded the “WE Upjohn Award“, the most prestigious global company performance award
  • Awarded “Lifetime Achievement Award“ by the National Sales Network
  • Recognized as “Industry Partner of the Year“ by National Hemophilia Foundation
  • Leadership Style and success highlighted in 2 published books by independent authors
Dalvir Gill

Dalvir Gill

CEO, Transcelerate BioPharma Inc.

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Dr. Dalvir Gill currently serves as the Chief Executive Officer of TransCelerate BioPharma Inc., and its subsidiary, BioCelerate. TransCelerate is a non-profit organization with a mission to collaborate across the biopharmaceutical research and development community to identify, prioritize, design and facilitate the implementation of solutions to drive efficient, effective and high-quality delivery of new medicines, improving the health of people around the world.

Dr. Gill is a member of the TransCelerate Board of Directors, and spearheads a culture of collaboration amongst TransCelerate’s 19+ Member Companies, and an aggressive agenda that seeks to advance innovation in R&D, identify and solve common R&D challenges and further improve patient safety, with the goal of delivering more high quality medicines to patients.

Prior to his appointment as CEO of TransCelerate, he was the President of an international contract research organization. Dr. Gill earned his BSc in Applied Biology from the University of Hertfordshire and his PhD in Pathobiology from the Royal Free Hospital School of Medicine, University of London. He also holds a diploma in the Health Economics of Pharmaceuticals from the executive program of the Stockholm School of Economics. Dr. Gill has presented his research and spoken at numerous conferences, and has authored more than 30 scientific publications. He also is an elected fellow of the Royal Society of Medicine.

Patrick Desbiens

Patrick Desbiens

Senior Vice President US Vaccines, GSK

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Patrick Desbiens leads GSK’s vaccines business in the US, bringing more than 25 years of industry insight. Patrick joined the US business in 2015 after serving as President of GSK France for nearly 3 years, overseeing the Pharma and Vaccines businesses and all GSK operations there. Previously he led the Sales & Marketing pharma teams in France and also served as General Manager for GSK Romania. A native French speaker from Montreal, Patrick started his career as a pharma rep with Eli Lilly-Canada before joining GSK Canada in 1996 where he worked across several functions in sales, marketing, communications, market access and public affairs.

Paul Darling

Paul Darling

Principle, ZS Associates

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Paul Darling is a principal with ZS in the San Francisco office. Paul assists life sciences companies in evaluating new markets, acquisitions and licensing opportunities, as well as developing new go-to-market strategies. He has published and presented on these topics.

Paul leads ZS's institute on U.S. Healthcare Evolution and Scenario Planning. His work explores strategies for life sciences companies to take a broader role in patient health in the era of U.S. healthcare reform. This includes new business models, therapies, acquisitions, partnerships, and reimagining the commercial model to support such strategies.

Prior to joining ZS, Paul was a fellow at the Perelman School of Medicine at the University of Pennsylvania. He holds a B.S. in biochemistry from Boston College and a Ph.D. in statistical thermodynamics from Washington University.

Pratap Khedkar

Pratap Khedkar

Principle, ZS Associates

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Pratap Khedkar is a managing principal in ZS’s Philadelphia office, and leads the firm’s global pharmaceuticals and data science practices. He has advised many biopharmaceutical and healthcare companies on a wide range of business issues including commercial strategy, customer-centric marketing, market access, sales compensation and advanced analytics.

A recognized healthcare industry expert, Pratap regularly contributes his insights to publications including The Wall Street Journal, Bloomberg Businessweek, Business Insider, Fortune, Medical Marketing & Media, NPR, Pharmaceutical Executive and others. Currently, his thought leadership work focuses on topics including healthcare policy; life sciences companies’ new commercial and organizational models; and the evolving relationships between patients, providers and payers, and the life sciences organizations that serve them.

Pratap holds a B.S. in computer science from the Indian Institute of Technology, Delhi, and a Ph.D. in computer science from the University of California at Berkeley.

Reagan Tully

Reagan Tully

VP, Strategy and Marketing, McKesson

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Reagan Tully brings over 18 years of experience within the pharmaceutical industry in multiple therapeutic categories, including oncology, virology, vaccines, cardiovascular, respiratory and dermatology. She has led sales, operations, marketing and commercial strategy for multiple top 10 manufacturers, including products from clinical development through end of lifecycle. Currently she serves as VP of Strategy for McKesson Specialty Health, within a division that specializes in manufacturer solutions.

Customer Experience Speakers

Jonathan Barrett

Jonathan Barrett

VP Oncology Marketing, EMD Serono

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Jon Barrett is the VP of Oncology Marketing for the US business at EMD Serono. He has worked in the Pharma industry for over 27 years, 21 of those years spent in Oncology. Jon is primarily focused on developing and implementing successful US launch strategies for the company’s oncology portfolio.

Prior to EMD Serono, Jon has worked at several oncology companies in Global, US and UK roles, including AZ, GSK, Sanofi and Eisai.

Jon grew up and was educated in the UK. He holds a BSc from the University of Southampton and lives with his family in Flemington, NJ.

David Fortanbary

David Fortanbary

Head of US Performance Training, UCB inc.

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David has 30 years of Pharmaceutical and Biotech experience in a multitude of commercial roles in sales, sales leadership, marketing, market access, medical groups and learning and development.  Currently, David is the Head of Performance Training at UCB Pharmaceuticals, a global organization that is inspired by patients and driven by science.  In his role, David leads a team dedicated to bringing value to patients by enabling commercial teams to effectively engage with stakeholders who are a part of the patients’ journey in serious neurological and immunological diseases.  David is also the current Vice-President of LTEN – a Life Science Trainers and Educators Network.

Jay Graves

Jay Graves

Vice President of Sales, Roche Diabetes Care

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Jay is responsible for leading the U.S Professional Sales organization to include, the HCP Sales Force, Inside Sales, Global Pharma Trials, Sales Training, and Operations. Since joining Roche in 2006, Jay has held several positions within Diabetes Care to include Physician Field Sales Representative, Region Business Manager – Health Care Provider, Region Business Manager – Managed Care, Retail and Distribution, Area Business Director for the Central and Western US and Region Marketing Director for Blood Glucose Portfolio.

Jay began his professional career in 1998 as an Intelligence Officer in the United States Army. In the Army, Jay held multiple leadership positions and global deployments including tours in South America, Central America, The Caribbean, South Korea, The United Kingdom, Jordan and Iraq. After leaving the Army, Jay worked as a Field Sales Representative in Sanofi-Aventis’ Metabolism Division before moving to Roche Diabetes Care.

A native of Raleigh, N.C., Jay earned a bachelor’s degree in Political Science and Military Science from North Carolina State University and is currently enrolled in the Executive MBA program at the University of North Carolina at Chapel Hill.

Kasia Hein-Peters

Kasia Hein-Peters

Vaxelis (PR51) Marketing Head, Sanofi Pasteur

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Trained as medical doctor, innovation consultant and executive coach, Kasia Hein-Peters, MD has more than 20 years of experience in pharmaceutical industry, in both developed and emerging markets. She specializes in launching new medicines and vaccines, managing product life-cycle, and developing integrated stakeholder engagement campaigns. Through mentoring and coaching, Kasia builds highly performing, diverse teams. She likes speaking on global brand management, multicultural marketing and human-centric approach in pharma marketing. Currently, Kasia is preparing launch of a new hexavalent vaccine as a Marketing Head of MCM Vaccine, a joint-venture between Sanofi Pasteur and Merck & Co., Inc./MSD.

Ana Garcia-Cebrian

Ana Garcia-Cebrian

General Manger, Sanofi Genzyme Portugal

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More information coming soon...

John Jacoppi

John Jacoppi

Executive Director- Marketing, Sunovion

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John Jacoppi is Executive Director, New Products Planning at Sunovion Pharmaceuticals, Inc. He recently served as Executive Director, Psychiatry Marketing, where he launched a comprehensive DTC campaign in support of Latuda®. He brings over 27 years of pharmaceutical experience and has worked at Johnson & Johnson and Astra Zeneca in various roles. John brings a wealth of successful commercial experiences including positioning, segmentation, customer loyalty, patient-centricity and a full range of marketing/life cycle management activities. He holds a Bachelor of Arts Degree from University of Pennsylvania and a Masters in Management from Northwestern University's Kellogg School of Management.

Kobi Gershoni

Kobi Gershoni

Co-Founder & Chief Research Officer, Signals

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Prior to co-founding Signals, Kobi was a Senior Analyst and Information Officer for an elite intelligence unit in the Israel Defense Forces, where he began to contemplate and refine the incorporation of open source intelligence into the growth plans of consumer brands and innovation agendas of life sciences companies. Kobi holds an MBA in Finance and Strategy as well as a BA in International Relations from Hebrew University in Jerusalem.

Mike Gianelli

Mike Gianelli

Director, Acquia

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Michael Gianelli is the Director of Acquia's Healthcare practice. He has helped organizations like J&J, Roche, and Novartis transform their approach to digital to meet the ever changing needs of patients, doctors and healthcare providers. 

Heidi Floyd

Heidi Floyd

Author/Patient/Advocate/Speaker

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As individuals are diagnosed with cancer, many immediately seek to make a connection with others for help.  Heidi Floyd has become that resource for many. As an author/speaker/patient/advocate, she is able to lean on myriad of NGOs and fellow patients in her network. Heidi has the ability to lean in and listen to true needs – from caregivers and corporations who want to help, but aren’t sure where to begin. Connecting those who need with those who can assist is her true passion, and has done so worldwide. She’s addressed venues as varied as Google to classrooms of 6.

Jim Demaioribus

Jim DeMaioribus

Vice President, Marketing, Aqua Pharmaceuticals

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Jim DeMaioribus is Vice President of Marketing at Aqua Pharmaceuticals, an Almirall Company. While many are awakening to social media, Jim has helped businesses capitalize on the opportunities created through this unique and diverse medium for nearly a decade.

Jim has had significant success in identifying new business opportunities across 200 companies where technology can serve as a new revenue generating opportunity or to add value to an existing product portfolio.

Austin Wilson

Austin Wilson

Customer Engagement Orchestration Leader, Customer Engagement Capabilities, Merck

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More information coming soon...

José Ignacio Rasco

José Ignacio Rasco

CEO, .health

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José Ignacio Rasco is the CEO dotHealth. He brings his experience launching and operating the .CO registry to the new .health registry, overseeing all finances, tax, and reporting as well as providing strategic guidance. With extensive experience building and growing companies, José can’t wait to shake up the healthcare field with dotHealth like he did the domain extensions as CFO and co-founder of .CO. José is a CPA, graduated from the Wharton School of Business, and has a Master’s degree in Taxation from Florida International University.

Patients as Partners Speakers

Anthony Yanni

Anthony Yanni

Global Head, Medical Intelligence and Patient Perspectives, Sanofi

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Anthony J. Yanni, MD, MBA currently serves as Head, Medical Intelligence and Patient Perspectives for Sanofi Global R&D. Dr. Yanni is a graduate of Drexel University School of Medicine in Philadelphia, Pennsylvania and received an MBA from the University of Massachusetts. He completed a 3 year Residency in Internal Medicine for which he was Board Certified in 1995 and recertified in 2005. Following his specialty training, Dr. Yanni practiced clinical medicine for 12 years and while in practice served as Chief, Internal Medicine at a hospital system in Pennsylvania. He later served as Chief Medical Officer in the same system.

After leaving clinical practice, Dr. Yanni began his career in the pharmaceutical industry with Sanofi Pasteur, working as a Director, Clinical Development where he managed the development of protocols and execution of clinical trials for vaccines. He also worked with teams in the evaluation of external opportunities. From Sanofi Pasteur, Dr. Yanni moved to Sanofi where he served as Senior Director, Translational Medicine and Clinical Development where he focused on the identification of Medical Value and Patient Need in targeted indications. He began his current role, Global Head, Medical Intelligence and Patient Perspectives in 2013.

While at Sanofi, Dr. Yanni co-led the development of the Patient Engagement Portal and continues to lead R&D efforts in developing and operationalizing meaningful patient engagement in research.

Kate Gordon

Kate Gordon

Policy Advisor, Alzheimer’s Disease International

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Kate Gordon is a Policy Adviser for Alzheimer’s Disease International where she provides public policy and campaign guidance, focusing on work with the Pan American Health Organization.She is a skilled health policy analyst and grassroots advocacy strategist with more than 15 years of experience working in the fields of health and long term care. Her expertise includes policies affecting persons with dementia, caregiver interventions, and direct care worker training. Kate’s previous work includes collaborating with multiple federal entities and state and community-based agencies to connect older adults with easy, actionable opportunities for clinical trial research participation.

Kate Zhong

Kate Zhong

Chief Strategy Officer, Global Alzheimer’s Platform

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Dr. Kate Zhong is the Chief Strategy Officer for the Global Alzheimer’s Platform (GAP), a foundation devoted to improving and accelerating clinical trials for Alzheimer’s disease. Dr. Zhong leads the organization’s strategic planning, marketing and branding effort, patient recruitment and engagement, technology development and alliance.

Prior to this role, Dr. Zhong was the Senior Director of Clinical Research and Development for the Cleveland Clinic Lou Ruvo Center for Brain Health, which has been established as one of the largest and most active clinical trial facilities for memory disorders in the country; with more than 60 drugs and diagnostic trials being conducted at the Center.

Dr. Zhong received her MD degree from West China University of Medical Sciences in Sichuan, China. She earned her Master Degree in Pharmacology and completed her residency in Psychiatry at University of Toronto, Canada. As a Geriatric Psychiatrist, Dr. Zhong has extensive experience in providing treatment and care for patients with neurocognitive disorders. While working as the Medical Director and Seroquel Brand Global Physician for one the world’s leading pharmaceutical companies, Dr. Zhong led multiple global clinical trials in CNS therapeutic areas including Alzheimer’s disease, Parkinson’s disease, schizophrenia, and mood disorders.

Dr. Zhong has been a scientific consultant for multiple pharmaceutical, biotech, and patient recruitment companies. Dr. Zhong has provided multifaceted services to industry, academic centers, and health care institutions in the United States, Canada, and Asia. Dr. Zhong works closely with patient advocacy groups, philanthropic organizations, private foundations, and technology companies. She is actively engaged in public education and community activities involving clinical research, healthy aging, and brain wellness.

She serves as one of the founding members of WomenAgainstAlzheimer’s and is a member of International Women’s Forum. She was honored as a “Woman to Watch” and” Alzheimer’s Ambassador” by Vegas Inc. Magazine. She was featured in the PBS documentary “MAKERS: Women Who Make America,” profiling her as one of Nevada’s most influential women. She was recently honored with the Las Vegas Top Tech Exec Award and Healthcare Headliner Research Award for her creation of Cleveland Clinic healthybrains.org, an innovative interactive digital platform to accelerate clinical trial enrollment and to engage the community to become involved with a brain healthy life style.

Lynn Bartinicki

Lynn Bartinicki

Patient Advocate, Living Beyond Breast Cancer

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Lynn Bartinicki is a retired Manager with extensive experience in customer relations, team building, culture change, coaching, marketing and Total Quality Management. Lynn partnered with Living Beyond Breast Cancer as a “Hear My Voice “ volunteer and Peer Mentor. She has been speaking with patients on behalf of the Cancer Hope Network for 22 years.

Lynn acted as Chairperson for two fundraising events to raise money for the Metastatic Breast Cancer Network and Metavivor.

She is currently raising money for Metavivor since 100 percent goes to research via www.metalynn.org.

Some other activities include interviews that were videotaped by AstraZeneca and the Cancer Support Community. Lynn assisted with marketing efforts by participating in a roundtable discussion with AstraZeneca. Lynn’s story was published on the Metastatic Breast Cancer Network website. She was a peer panelist at the Living Beyond Breast Cancer 2016 Conference.

Teresa Bitetti

Teresa Bitetti

SVP, Head US Oncology, Bristol-Myers Squibb

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Teresa Bitetti is the Senior Vice President and Head of U.S. Oncology at Bristol-Myers Squibb. In this role, she leads the strategy and commercial operations for the U.S. Oncology organization. Under her leadership, Bristol Myers Squibb Immuno-Oncology agents in the U.S. Market has grown exponentially with the launch of two new drugs, Opdivo and Empliciti, increasing the Oncology portfolio to 11 indications across 6 tumor types in less than three years. She strives for excellence in commercial execution, and encourages her teams to deliver multi-pronged, innovative approaches to reach patients.

Prior to this appointment, Teresa was the President and General Manager of Bristol-Myers Squibb Canada where she was responsible for commercial operations across the entire portfolio.

Ms. Bitetti joined Bristol-Myers Squibb in 1996 and has successfully led teams across multiple therapeutic areas and functions. Some of her key leadership roles include, Vice President, Virology, Global Commercialization; Vice President, Neuroscience National Sales; Vice President, Neuroscience Marketing; and Regional Vice President for the Northeast Sales Region.

Prior to joining Bristol-Myers Squibb, Teresa held various roles of increasing responsibility at Mobil Oil Corporation where she was part of the Capital Markets Group and was responsible for the investment of Mobil's worldwide pension assets.

Over Teresa’s 20 year career, she has been highly recognized for her adept ability to mobilize teams to deliver exceptional performance. Her notable awards include Medical Marketing Association 2003 Pharmaceutical Marketer of the Year Award and Medical Marketing & Media 2016 Hall of Femme Honoree.

Teresa holds a BA in Classical Civilization from Wellesley College and an MBA in Finance from Darden School of Business at University of Virginia.

Paul Harney

Paul Harney

Vice President, Solutions Design, North America, Integrated Engagement Services, Quintiles IMS

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Paul Harney has joined QuintilesIMS as Vice President, Solutions Design, North America, Integrated Engagement Services. For more than 18 years, Paul has served the healthcare and life sciences industry with advice, guidance, and business support. He has engaged biopharmaceutical companies in nearly all functional areas including Sales, Marketing, Medical Affairs, Business Development, and Supply Chain. Paul draws on specific expertise in strategy, communications, operations, and analytics at the brand/franchise, division, and corporate levels to identify opportunities to increase value. His extensive experience with retail and institutional products covering several therapy areas such asdiabetes, respiratory, anti-infectives, urology, vaccines, and dermatology allows him to quickly leverage best practices and initiatives that enhance go-to-market strategies.

MarlaJan Wexler

MarlaJan Wexler

Patient, Lupus Advocate and Blogger, Luck Fupus

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MarlaJan Wexler is 35 years old, was born with a complex congenital heart defect, and had 4 open-heart surgeries by the time she was 6. She went from pediatric cardiac ICU patient to pediatric cardiac ICU nurse until being diagnosed with systemic lupus erythematous (lupus). Due to complications from the disease, she was forced her to give up her nursing career. Since 2008 she has been diagnosed with lupus and multiple overlapping autoimmune diseases, cervical cancer, and underwent a double mastectomy December 2014 after a lump was found in her breast.

She’s the creator and author of the blog Luck Fupus (www.luckfupus.com) which she writes about the day-to-day and long-term struggles of living with multiple chronic illnesses. She’s know for her humorous, non-sugar coated, keep-it-real style of writing. Her blog was used as a platform to help her become a patient leader and influencer, and she now travels the country attending healthcare conferences, speaking publicly sharing her story, educating and advocating for patients across the globe.

Email - luckfupusblog@gmail.com
Blog - Luck Lupus www.luckfupus.com
Twitter - @marlajan
Facebook - www.facebook.com/luckfupusblog
Instagram - @marlajan
Pinterest - marlajan81

Jeffrey Rohwer

Jeffrey Rohwer

Co-Founder, Sentient

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More information coming soon...

Digital Transformation

Nicole Mowad-Nassar

Nicole Mowad-Nassar

Vice President External Partnerships, Takeda

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Nicole Mowad-Nassar is the Vice President of External Partnerships at Takeda Pharmaceuticals, a leading international pharmaceutical company. Her years of commercial experience span multiple key responsibilities in sales and marketing, as well as operations and analytics. An accomplished general manager who has successfully overseen integrated functions, Nicole possesses core competencies that include proven alliance management expertise. She leverages her broad understanding of the pharmaceutical industry to best identify opportunities in Takeda’s business to enhance the patient journey and answer key clinical questions via big data and digital innovations.

As Vice President of External Partnerships, Nicole is pioneering the company’s efforts to pursue innovative and game-changing technology collaborations. She is charged with identifying the linkages between the healthcare/pharmaceutical and technology sectors. Her extensive background in the pharmaceutical industry has proven essential in this capacity - knowledge of healthcare procedures and best practices is vital in order to improve relationships between patients, technology entrepreneurs and healthcare providers.

Nicole Mowad-Nassar has more than 20 years of experience in the pharmaceutical industry. Prior to joining Takeda, Nicole served as Divisional Vice President and General Manager, U.S. Primary Care Sales and Marketing for Abbott Laboratories. In that capacity, she led a team of over 2,500 sales and marketing professionals and gained acquisition integration experience. While at Abbott, she also held several Vice President and general management positions in a number of therapeutic areas of both hospital products and pharmaceuticals. Nicole also brings sales and marketing experience from TAP Pharmaceuticals, a former joint venture between Takeda and Abbott.

During her tenure with Takeda, Nicole Mowad-Nassar has launched over 11 products in recent years and accepted a leadership role as a member on several steering committees dedicated to developing partnerships between Takeda and other companies. Nicole was distinguished as an Emerging Leader by Pharmaceutical Executive in 2011, and she received the Takeda Global Award in 2010 in recognition of her outstanding achievements at Takeda. In 2005, she was named an HBA Rising Star.

Laura Barry

Laura Barry

Senior Director Customer Insights, Analytics and Experiences, AbbVie

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Laura Barry is Senior Director, U.S. Insights, Analytics and Customer Experiences. She is responsible for Marketing Operations encompassing Digital, CRM, Media, Promotional Operations, Marketing Training, as well as Marketing Analytics and Business Insights for U.S. Commercial which represents 62% of the $25.6 Billion AbbVie Inc. Laura is fairly new to Pharma, and joined Abbott, now AbbVie prior to the split in February, 2012.

Laura joined AbbVie five years ago to lead the Market Analytics and Business Insights team. Laura has been a key leader in driving AbbVies’ Consumer Centricity and developing core capabilities in insight discovery, patient journey, comprehensive analytics and influencing AbbVies’ business optimization. Over the past five years her responsibilities have expanded to include Marketing Operations where she has set out key initiatives in Digital Transformation in partnership with line businesses in creating connected customer experiences.

Prior to AbbVie, Laura spent a rewarding 21 year career at Kraft Foods. Most recently she held position of Vice President, Shopper Insights and Category Leadership, Kraft, North America. Prior to this position, Laura was Vice President, Consumer Insights and Strategy, Kraft, North America. Laura is a committed member of the marketing community and a member of Rutgers MRIA Board, IMS Strategic Board, MSI Trustee, and HBA.

Mark Baglin

Mark Baglin

Vice President of Global Marketing, Alnylam Pharmaceuticals

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Mark has been Vice President, Global Marketing for Alnylam Pharmaceuticals, based in Cambridge, MA, since February 2017. Originally from the UK, he has over 25 years’ commercial and franchise leadership experience within global healthcare organizations, living for the last 20 years in the US. He has successfully built teams and delivered results for global and US companies in Pharmaceutical, Biotechnology and Medical Device spaces in both pre- and post-launch environments. Before joining Alnylam, Mark had held positions of increasing seniority within GSK, AstraZeneca, Johnson and Johnson and, most recently, Shire Pharmaceuticals where, as Vice President, Product Strategy Team Leader, he was responsible for building a $1bn+ portfolio of products in the Hereditary Angioedema rare disease space. When not working, Mark enjoys keeping fit and running around after his family. Not unrelatedly, he also enjoys climbing into caves, jumping from airplanes and riding dangerous motorcycles.

David Lennon

David Lennon

VP & Franchise Head – US Oncology, Novartis

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Dave is the VP & Head, Oncology Solid Tumors Franchise in Novartis’ US Oncology. He joined Novartis Pharmaceuticals in 2005 based in Basel, Switzerland as Head of New Products and Portfolio Strategy and later Global Business Franchise Head of Immunology and Infectious Diseases. He has assumed positions of increasing commercial responsibility, most recently spending 3 years in Shanghai, China, as Chief Marketing Officer and Head, Cardio-Metabolic Business Unit.

Prior to joining Novartis, Dave’s work focused on pharmaceutical R&D Strategy, M&A and business development at McKinsey & Company rising to Associate Principal.

Dave attended Columbia College as an I.I. Rabi Scholar majoring in Biophysics. In 2001, he completed his PhD at Weill Medical College.

Spyros Papapetropoulos

Spyros Papapetropoulos

Vice President and Global Head of Neurodegeneration, Movement Disorders and Clinical Research Transformation, Teva

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Spyros is a recognized researcher, an experienced biopharmaceutical executive and a digital health expert. He is currently Vice President and Global Head of Neurodegeneration, Movement Disorders and Clinical Research Transformation at TEVA Pharmaceuticals.

Prior joining TEVA he held positions of increasing responsibility at Biogen’s Experimental Neurology Unit, Allergan’s Global Medical Affairs and Pfizer’s Neuroscience Research Unit. He has filed multiple INDs and has overseen a wide spectrum of development programs leading to successful regulatory filings and new product launches. He has led in-licencing efforts and corporate partnerships with profit, non-profit organizations and academic institutions. Spyros has proven people skills, is a strong leader focused on innovation, organizational excellence and efficiency. Spyros is a board-certified Neurologist and a Movement Disorders specialist trained at the National Hospital for Neurology and Neurosurgery, Queen Square, London, UK. He holds appointments as Consultant with Massachusetts General Hospital and Voluntary Professor of Neurology with the University of Miami, Miller School of Medicine.

Spyros’s primary academic interests remain in -omics and digital health. He has authored impactful peer-reviewed publications, book chapters, presented and chaired scientific meetings since 1998. Spyros is currently co-chairing the International Parkinson’s Disease and Movement Disorders Society’s (IPMDS) Taskforce on Technology.

Joshua Palau

Joshua Palau

Sr. Director Digital Innovation, Social Media and Search, Johnson & Johnson

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Joshua is the Sr. Director of Global Partnerships for Johnson & Johnson’s Global Marketing Solutions group. In this role he leads the global partnerships with Google, facebook, and creative agencies to ensure brands are effectively leveraging these platforms and deliver the best experiences. Prior to J&J, Joshua spent 4 years as the VP of Marketing and e-commerce for Comcast and 6 years at Razorfish as the VP of Search Marketing.

In his spare time, he’s an adjunct professor at Temple University, serves as an advisor for the AdCouncil and volunteers for The St. Baldrick’s Foundation whose focus is funding research for childhood cancers.

Joyce Ercolino

Joyce Ercolino

Head, Digital Communications, Corporate Affairs & Communications, CSL Behring

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Joyce Ercolino was formerly Head of Digital Communications at CSL Behring, where she led the enterprise to embrace digital transformation and customer experience excellence. Joyce established and matured digital marketing and social media across CSL through advocacy, education and tenacity.

As Director of eStrategy in Global Commercial Development, she was responsible for digital and social media strategy, and established and chaired two global cross-functional teams to support compliance and knowledge sharing.

Joyce combines marketing and technology expertise to deliver patient and product marketing programs. She shares her passion for digital healthcare to create meaningful relationships with customers.

Bob Cannon

Bob Cannon

Chairman and CEO, Eagle Productivity Solutions

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Bob Cannan is CEO of Eagle Productivity Solutions, the leading provider of training and business process solutions for the pharmaceutical industry. Eagle has offices in the U.S., the U.K. and Spain, and has delivered effective training in more than 40 countries and 20 languages.

Bob subscribes to Steve Jobs’ philosophy that, "Man is the creator of change in this world. As such he should be above systems and structures, and not subordinate to them.”

For more than 20 years, Eagle has been helping companies remain “above” systems and structures, evolving with their tools instead of falling subordinate to them. As tools and technology continue to change, Eagle’s high-adoption training helps companies keep up.

David Reim

David Reim

Chief Product Officer, DMD

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David Reim invented the Internet in 1993. In 1995 he led the team that launched www.Claritin.com, the first branded pharmaceutical website. He followed that with several decades of wandering around the new rain forest of digital marketing, accompanied by a troop of hairless albinos. Now he finds himself at EyeForPharma. No one is as surprised as him.

Igor Rudychev

Igor Rudychev

Global Samples Operations Leader, Pfizer

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More information coming soon...

Will Reese

Will Reese

President Cadient & Chief Innovation Officer, Cognizant Life Sciences

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Will Reese leads the creative and innovation teams in identify emerging trends and crafting customer experiences. Will is a frequent speaker and writer on the healthcare customer experience, content marketing, and digital disruption. Will brings more than 17 years of healthcare industry experience, providing strategy, user experience, and creative consulting for major healthcare, life science, OTC, medical device, and biotech clients. He has worked across a wide variety of therapy areas including women’s health, oncology, cardiovascular, and neuroscience. His industry expertise has led him to develop award-winning programs and first of their kind experiences for industry leading clients and brands. Will has extensive experience in innovation consulting, launching new products, integrating emerging technologies, and designing new approaches to the commercial model.

Patrick Richard

Patrick Richard

Managing Director Data Science, inVentiv Health Communications

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As Managing Director of Data Science for inVentiv Health Communications, Patrick partners with agency teams to build and implement unique offerings in the predictive analytics, strategic planning, and measurement space. Patrick’s experience building award-winning marketing platforms for some of the world’s most recognized companies and his diverse background in retail, e-commerce, travel, consumer, and healthcare allow him to bring diverse expertise and strategic guidance to business challenges. Prior to inVentiv Health Communications, Patrick developed digital platform strategies that defined effective ways to approach the digital consumer experience for companies such as Orbitz.com and Sears Holdings Online Services.

Zach Freidman

Zach Freidman

Association Director Innovation, inVentiv Health Communications

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As an Associate Director of Innovation at inVentiv Health Communications, Zach works across agencies to help clients and internal teams develop new points of view and unlock ideas. Zach partners with the inVentiv Health Communications Data Science team to bring new accountable, evidence-based approaches to healthcare marketing– helping brands predict where to play, create innovative experiences and see when to change. He is a collector of brand stories, innovation methods and bad puns. Zach has a background in innovation management, consumer research and new product development as a consultant, academic and entrepreneur.

The Triple Aim Speakers

Nisith Kumar

Nisith Kumar

Director- Global Patient Affairs, Pfizer

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Mr. Kumar is a Director of Global Patient Affairs (GPA) which is accountable for driving end to end patient centricity across Pfizer. In this role, Mr. Kumar co- leads an initiative to drive patient centricity within Pfizer’s Global Product Development team. External leadership roles include co-leading a TransCelerate initiative to increase the awareness of clinical trials in the public domain. Mr. Kumar also has Pfizer operational responsibilities that include among others, goal alignment, budget management, GPA’s Goals Dashboard updates, and Op Planning and running specific projects such as the Bioethics Advisory Panel, Multi-Company initiatives, and leading the OWNers team, a change management initiative within Pfizer Medical. Prior to this role, Mr. Kumar was a Director of Project Management for the office of the Chief Medical Officer.

In this role, he served as the point of accountability for assuring all projects within CMO’s office were prioritized, had clear tangible deliverables and adhered to a project plan. His responsibilities were to assure there was adequate follow up and guidance with the key strategic initiatives; so, that they were tracked and delivered on time. Mr. Kumar has a broad background in the operational delivery of clinical trials. Moreover, his unique skill set of being able to collaborate across functions, companies and cultures, strong leadership experience from running cross-functional study teams and his knowledge of project management disciplines served him well to monitor and drive the vast array of initiatives. Mr. Kumar started his career at a small CRO (Coromed, now part of Omnicare) as a CRA in 1995. After a brief role as a PM, he joined Pfizer in 1998 as a Study Manager with the World Wide Aricept Team and switched to another co-promoted product, Rebif in 2003. In his most recent position as a Clinical Project Manager (operational lead within DevOps), he led several study teams for Lipitor, Lyrica and Apixaban.

Ramana Sonty, MBBS, PhD.

Ramana Sonty, MBBS, PhD.

Director of Strategy, Janssen

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Ramana Sonty, MBBS, PhD, is a Director of Strategy, in the Janssen Global Medical Organization. He is a leader on the J&J Pre-Approval Access Task Force in the Office of the CMO. The Task Force has delivered a new Janssen pre-approval access policy, a new SOP and implemented global tracking processes for expanded access / compassionate use requests. In addition, he has led multiple external stakeholder engagements and is part of the team that launched an innovative compassionate use pilot with NYU, called CompAC, in 2015. The pilot has been featured in articles in Nature, JAMA and other publications. He has presented the work of the Task force to diverse national and international audiences. Ramana has trained in Medicine and Neuroscience.

Gary Bartnicki

Gary Bartnicki

Caregiver

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My wife , Lynn was diagnosed with metastatic breast cancer in March of 2013. That news changed my life forever. For the last 4 years, I have been Lynn’s caregiver which at times has been quite a challenge. I have taken on all the responsibilities for running our home along with being there 24/7 for my bride. I have been there to support her through every chemo treatment and every scan.

My passion now is to do everything possible in order to find a cure. A large part of that is to create awareness of metastatic disease and the need for funding of research money. In June of 2015, I did a photo video shoot for the Cancer Support Community which allowed me to share my experience strength and hope in being a caregiver. Subsequently I was interviewed by the Metastatic Breast Cancer Alliance and was published on their site. In 2014, I helped run a Semi Formal Ball at the Paramount Ballroom with all proceeds going towards the Metastatic Breast Cancer Network and Metavivor The following year we ran a High Tea with all of that money being donated to Metavivor. 100 percent of all money donated to Metavivor goes towards research. Next week I will be attending the Living Beyond Breast Cancer Conference where I will be the moderator for the Caregivers Workshop. My job will be to introduce myself the speaker and the goals of the workshop, make sure people are posing questions and then to close the workshop.

Michelle Berg

Michelle Berg

VP Patient Advocacy, Abeona Therapeutics Inc.

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Michelle Berg joined the company in June of 2015, serving as Vice President, Patient Advocacy. Previously, she was the first hire with Aldevron, LLC now a leading global contract manufacturing organization specializing in biological reagents for R&D through clinical trial use. During her time there, she held multiple positions with increasing responsibility, contributing to the growth and reach of the organization, focused on developing strong relationships, collaborations, and services. Additionally, she performed research on behalf of the Department of Plant Sciences, North Dakota State University. Her B.S. in Biotechnology was attained from North Dakota State University in 1997. She brings over 17 years of experience in the gene and cell therapy, vaccine, gene editing and molecular diagnostic fields.

Ann Kwong

Ann Kwong

CEO & Founder, TREK Therapeutics

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Ann Kwong is an internationally recognized industry leader in antiviral drug discovery and development and the co-founder and CEO of Trek Therapeutics. Trek is committed to developing affordable and accessible drugs to treat infectious diseases globally. Trek is conducting Ph2 clinical trials to develop a potentially best-in-class, ultra-short (4-6 week) HCV regimen to cure patients infected with HCV genotype 1 (GT1). Prior to Trek, Ann founded the infectious disease group at Vertex Pharmaceuticals and played a leading role in the discovery, development, and commercialization of telaprevir (INCIVEK™), a HCV protease inhibitor with >$1B in revenue in its first year.

Roslyn Schnider

Roslyn Schnider

Global Patient Affairs Lead, Pfizer Medical

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Roz is the Global Patient Affairs (GPA) Lead within Pfizer’s Chief Medical Office. Roz’s team drives more systematic, end to end patient centricity at Pfizer. She received her BS from the Sophie Davis School of Biomedical Education of the City College of New York, MD from Mount Sinai School of Medicine, and MSc in Pharmaceutical Medicine from Hibernia College. A retired Clinical Professor of Medicine of Albert Einstein College of Medicine, an Internist, Pulmonologist, Intensivist, she practiced for twenty years. She published in the areas of pulmonary complications of HIV infection, venous thromboembolic disease, medical ethics and medical education.

Jamie Burks

Jamie Burks

Patient Experience Lead, Patient Value Unit, UCB

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More information coming soon...

Liza Maricle

Liza Maricle

RN, Right Start Nurse Educator

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Commercial Model Innovation Speakers

Peter Sandor

Peter Sandor

TA Head Oncology Marketing Strategy, Astellas

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Peter Sandor Vice President, Head of Oncology Therapeutic Area Marketing Strategy. In this role, Peter provides commercial leadership for project’s within the oncology therapeutic area and plays an integral role in the expansion of Astellas’s presence in oncology

Peter has 20 years of progressive marketing experience. He was recently the Vice President, Global Marketing Oncology at Amgen responsible for the successful realization of the commercial potential for Amgen’s oncology assets. Prior to Amgen, he has held different positions at Bayer Healthcare, including Head of Strategy and Portfolio Management Specialty Medicine, Commercial Development and Life Cycle Management Global Oncology. He also worked for Berlex Laboratories as the lead of the global launch team for a key oncology compound, and held multiple marketing roles with Schering AG in Germany and Hungary.

Peter started his career in bench research as a scientific advisor of the Hungarian Academy. He received his MDS Marketing and MBA from Middlesex University, London and Faculty of Business and Economy, University of Pécs, Hungary, and his MD from University of Pécs, Hungary.

Chris Sellin

Chris Sellin

Head of Operational Excellence & Analytics, Shire

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Christopher Sellin is currently the Head of Operational Excellence & Analytics at Shire. Prior to this role, he cultivated broad pharmaceutical knowledge via Sales Management, Marketing, Analytics and Operations roles at Baxalta, Novartis and Eli Lilly. Chris is a certified Lean Six Sigma Black Belt who has worked on developing effective Sales and Marketing processes and frameworks within US and Global organizations. He graduated from Temple University in Philadelphia, PA with a B.A. in Journalism / Advertising.

Heather Dean

Heather Dean

National Head, Specialty Sales & Accounts, Takeda

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Heather Dean is the National Head of Specialty Sales and Accounts at Takeda Pharmaceuticals USA, Inc. She is responsible for leading the Biologic Clinical Sales Specialist team as well as the Key Account Manager team charged with managing large, complex IBD accounts.

Heather’s pharmaceutical experience is focused in the areas of marketing and sales leadership. Her commercial brand leadership experience at Eli Lilly and Company, TAP Pharmaceuticals and Takeda includes the therapeutic categories of diabetes, CNS, metabolic disorders and GI. In addition to specialty sales leadership, Heather has also managed large sales forces in the general medicine arena.

William King

William King

Founder and Executive Chairman, Zephyr Health

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William King is the founder and Executive Chairman of Zephyr Health; the Insights-as-a-Service leader harnessing the power of global health data to help Life Sciences companies engage the right physicians, accounts and institutions. He is passionate about creating innovative solutions to advance efficiency, strategy and tactical problem solving for Life Sciences companies

Under his leadership, Zephyr Health has grown to serve leading pharmaceutical, biotech, medical device and diagnostic companies globally. Zephyr has also received numerous industry accolades, including being named one of Gartner’s “Cool Vendors in Life Science,” PM360’s “Most Innovative Start-ups in 2015,” and Insights Success’ “20 Most Valuable Enterprise Big Data Companies.”

At multinational Johnson & Johnson, William held a range of global leadership positions in sales, marketing, training and strategy. He was also a member of the International Development Program for global leadership and people development.

William has participated in some of the industry’s most prestigious conferences including Big Data in BioMedicine, BIO International Convention and Digital Healthcare Innovation Summit. He speaks regularly on:

  • What you Need to Know About Creating a Big Data Strategy
  • Unfashionably Late to the Big Data Party: How Biopharma Can Catch Up
  • The Big Data Prescription for Pharma Marketing

William holds a Bachelor of Science in Business Administration from the University of Denver and serves on the American Heart Association Research Roundtable Executive Board. He currently resides in the Bay Area with his wife and two children.

Kim Bradley

Kim Bradley

VP, Global Vaccines Commercialization Leader, Influenza, GSK

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Kim Bradley is Vice President and Global Vaccines Commercialization Leader for GSK’s Influenza Franchise. In this role, Kim leads GSK’s global influenza vaccines business and is accountable for both U.S. performance and the cross-functional Vaccines Commercialization Team, including global flu pandemic preparedness across vaccines and anti-virals.

A pharmaceutical industry and Vaccines veteran for more than 20 years, Kim recently led the North American integration of all commercial assets of Novartis Vaccines following GSK’s 2015 acquisition and spearheaded efforts to improve GSK Vaccines’ delivery of customer value, by running a 40-person US marketing and access team for the world’s largest vaccines manufacturer.

Christine Richards

Christine Richards

Director Quality Academy, Sanofi Pasteur

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Christine (Chrissy) Richards currently serves as Director for the Sanofi Pasteur Quality Academy. As a formally trained Master's Degreed Chemist with a passion for people, Chrissy found success in the Sanofi Pasteur Quality Organization and is currently providing leadership and expertise in the development and deployment of Good Manufacturing and Distribution Practices training programs. Chrissy is a leader in the Sanofi Pasteur organizational transformation movement focused on reinventing the employee and leader relationship by engaging and empowering all individuals to achieve collective performance. This work has been recognized on a global scale by achieving the FICCI Quality Systems Excellence Award (2017), Outstanding Human Performance Improvement Award (2017), Organizational Culture Excellence Award (2016), Gold Quill Award (2016), and Employee Engagement Award (2016).

Robert P Draper

Robert P Draper

Sr Director, Lilly BioMedicines Forecasting, Eli Lilly and Company

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Bob has 25 years of experience in forecasting and marketing analytics and for the last 20 years has been focused on the pharmaceutical industry. Bob began his career in finance, moved to marketing analytics consulting working across multiple business sectors in Europe. He joined Eli Lilly in Indianapolis where he has led the Global Forecasting team since 2000, and most recently leads the Biomedicines and Emerging Markets forecasting teams. His responsibilities include Strategic Planning, New Product forecasting, inline forecasting, business development and forecasting capabilities. Bob has an MA in Mathematics from the University of Oxford. He is a member of the advisory board for Kelley School of Business Analytics.

Roger Sawhney

Roger Sawhney

SVP Industry Strategy, Outcome Health

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Senior Vice President of Life Sciences Strategy and Business Development

As senior vice president of life sciences strategy and business development, Roger leads Outcome Health's efforts to develop relationships and partnerships with the world’s leading life sciences companies. With 20 years of experience in the biopharmaceutical industry, Roger focuses on developing, coordinating and implementing strategies to help Outcome Health’s brand partners meet their business goals.

Roger was previously a partner in Bain and Company’s global healthcare and private equity practices, where he enabled healthcare companies to drive strategic position and competitive advantage. He also worked at Novartis as senior vice president and global head of corporate strategy, leading the company’s long range planning, business growth and eHealth efforts, as well as emerging market strategy. He serves on the Board of Directors for the New York Institute of Technology (NYIT).

John Gerow

John Gerow

Global Head, Customer Service Model, Ashfield

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More information coming soon...

Roundtable Speakers

Laurie Cook

Laurie Cook

CEO, Healthcare Businesswomen's Association

Laurie Cooke is the CEO of Healthcare Businesswomen’s Association, a nonprofit with 50,000 members and 121 companies, dedicated to furthering the advancement and impact of women in healthcare. Laurie is a dedicated advocate for gender parity, speaker, thought leader, PharmaVOICE 100 most inspiring people in life sciences, and ASAE Mentor of the Year. Laurie served on PMI’s executive management team; on international teams in process improvement, team effectiveness, project management in pharma; and hospital pharmacist. Laurie graduated with a degree in Microbiology from U of MD, advanced scientific degree in Pharmacy from U of WA, masters in Software Engineering Management from U of Luton, England, licensed Pharmacist, and Certified Association Executive.

Mark Bard

Mark Bard

Founder, Digital Health Coalition

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Mark Bard is a new media, marketing, and technology entrepreneur. In addition to personal ventures, he also invests in early stage technology and digital health startups taking an active advisory role with founders. With deep expertise in the digital health space, Mark’s focus and passion includes mobile, analytics, and customer service in a digital world. He previously sold Manhattan Research, a company he co-founded, to Providence Equity Partners. Mark co-founded the Digital Health Coalition, a non-profit think tank based in NYC, in 2011 and is actively involved in the continued growth of the organization.

Bob Kelly

Bob Kelly

Chairman, Sales Management Association

Robert J. (Bob) Kelly is chairman of The Sales Management Association (www.salesmanagement.org), a global, cross-industry association for sales management and sales operations. The Sales Management Association serves members in 50+ countries with research, conferences, and peer networking, and hosts the annual Sales Force Productivity Conference (www.salesmanagementconference.com).

Bob was previously vice president of sales operations and strategy at Genuine Parts Company, and worked in marketing strategy for MCI WorldCom. He teaches a sales management course to MBA students as an adjunct professor at Emory University’s Goizueta Business School’s in Atlanta.

Jill Donahue

Jill Donahue

Co-Founder, The Aurora Project

Jill Donahue believes there is an important role for pharma professionals in the pit crew surrounding the patient. As a consummate student, author and speaker on behavior change in healthcare, she helps pharma professionals learn how to become trusted, valued, influential partners to healthcare providers. She empowers them with a new way of selling and a system of what to say and do.

She is the author of EngageRx: The 3 Keys to Patient-focused Growth, founder of Excellerate and co-founder of The Aurora Project, a global group of pharma professionals united in their desire to illuminate the path to patient centricity.

Melva Covington

Melva Covington

Senior Director, Health Outcomes and Value Assessment, Pacira Pharmaceuticals

Dr. Covington joined Pacira Pharmaceuticals as Senior Director, Health Outcomes and Value Assessment, in February 2017. She has held leadership roles in R&D, Health Outcomes, Medical Affairs and Medical Operations at Sanofi (2010- 2017), Eli Lilly (2004-2010) and Roche Labs (2000-2004).

Her leadership and expertise are in public health, market access, strategic thinking, health outcomes and operations; and cover all levels of drug development and across therapeutic areas. Her work also focuses on reducing disparities in health outcomes and evaluating cultural competency.

She has degrees in Politics, Economics, Public Health, Education and Business. Melva has authored numerous publications and is an impassioned public speaker.

Felicia S. Johnson

Felicia S. Johnson

Patient Advocate

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Felicia Johnson is an intentional woman with a purpose to fulfill. She was diagnosed with Stage IV breast cancer in 2003 and in 2010 with Triple Negative Cancer. She is a Speaker, Patient and Community Advocate. Her journey includes a family history of eleven women diagnosed with breast cancer over three generations. She knows the importance of patient participation during illness and survivorship. Felicia believes her strongest asset is her faith and passion to help others affected by cancer. Her goal is to empower through education. She volunteers at various cancer organizations and is an inspirational writer and blogger.

All Speakers

Cheryl MacDiarmid

Cheryl MacDiarmid

SVP and Business Unit Head US, Primary Care, GSK

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Cheryl MacDiarmid is a member of the senior executive team in the US for GSK, a leading, multinational global pharmaceutical company. She is directly responsible for the US primary care sales division; strategy, planning and operations; and marketing, leading more than 2500 employees. A dynamic and strategic general manager, Cheryl brings 20 years of deep experience in building businesses in the US and Canada across sales, marketing and managed markets in both pharmaceuticals and vaccines.

She has a gift for creating and leading extraordinarily powerful teams. She seeks out and thrives on challenge, leading her teams to set an ambition, make choices and execute bold, game-changing moves that pivot and change a business trajectory. Notable recent accomplishments include catalyzing a significant turnaround within the US sales organization while solidifying a path to sustained growth and launching a new type 2 diabetes medicine in the US, exceeding external benchmarks and market expectations.

She is a values-driven leader with significant experience managing commercial risk, compliance and alliance governance. As a pharmacist, Cheryl navigates complex scientific and clinical data with ease and has a passion for respiratory disease and diabetes. She brings a global mindset to her work, having served as a chief of staff associate to the GSK President, International Region.

A native of Canada, Cheryl graduated from the University of Toronto with a degree in Pharmacy and subsequently received an MBA from the Schulich School of Business. She lives in Philadelphia. Her personal passions include running, skiing, and visits north to Canada.

Kabir Nath

Kabir Nath

President & CEO, Otsuka North America

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Kabir is a senior commercial leader with more than 25 years of broad international biopharma and devices experience who has shaped strategy and delivered results in complex, challenging business environments at country, regional and global levels. He has lived and worked in the U.K., France, Spain, India, Singapore, China and the US.

Kabir joined Otsuka to head the North American pharmaceutical business in March 2016, with direct responsibility for Otsuka America Pharmaceuticals, Inc., Avanir and Otsuka Canada. Before joining Otsuka, Kabir spent 13 years in leadership roles at Bristol Myers Squibb. Most recently he was Senior Vice President, Virology, Transplant & Optimized Brands, responsible for the commercialization of a significant portfolio – including drugs for HIV, hepatitis B and hepatitis C and immunosuppression - in the USA.

Previously he was Senior Vice President, Global Commercialization - Virology & Neuroscience, leading global strategy for these two disease areas. In addition he served as interim head of Emerging Markets for much of 2012.

Kabir joined BMS in Singapore in 2003 as vice president for South East Asia/Taiwan/HK and moved to Shanghai in 2005 as president of BMS China. In 2008, Kabir was appointed president, Asia Pacific Medicines, with responsibility for all commercial operations in 13 countries. Prior to joining BMS, Kabir spent 11 years at Smith & Nephew, the medical technology company, in senior operational and strategic roles in the U.K., Europe and Asia. Kabir holds an MA from King’s College, University of Cambridge, and an MBA with Distinction from INSEAD.

Andy Schmeltz

Andy Schmeltz

Senior Vice President of Patient & Health Impact, Pfizer Innovative Health

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More information coming soon...

Julie Gerberding

Julie Gerberding

Executive VP & Chief Patient Officer, Strategic Communications, Global Public Policy and Population Health, Merck

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Dr. Julie Gerberding is Executive Vice President and Chief Patient Officer, Strategic Communications, Global Public Policy, and Population Health at Merck & Co., Inc., where she also has responsibility for the “Merck for Mothers” global program to prevent maternal mortality and the Merck Foundation. She joined Merck in January 2010 as president of Merck Vaccines and led efforts to make the company’s vaccines more available and affordable to people in resource-limited countries around the world.

She left her tenured faculty position at the University of California, San Francisco in 1998 to lead the U.S. Centers for Disease Control and Prevention (CDC) Division of Healthcare Quality Promotion and then served as the CDC Director from 2002 to 2009. As director, she led the CDC through more than 40 emergency responses to public health crises, including anthrax bioterrorism, SARS, and natural disasters.  She also advised governments around the world on urgent issues such as pandemic preparedness, AIDS, antimicrobial resistance, tobacco, and cancer.

Dr. Gerberding currently serves on the Boards of CWRU, National Association of City and County Health Officials (NACCHO) Foundation, MSD Wellcome Trust Hilleman Laboratories, and the BIO Executive Committee.  She has received more than 50 awards and honors, including the United States Department of Health and Human Services (DHHS) Distinguished Service Award for her leadership in responses to anthrax bioterrorism and the September 11, 2001 attacks.  She was named to Forbes Magazine's 100 Most Powerful Women in the World in 2005 through 2008 and to TIME Magazine's 100 Most Influential People in the World in 2004.

Perry Sternberg

Perry Sternberg

EVP & Head U.S. Commercial, Shire

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Perry joined Shire in 2013 and is head of Shire’s U.S. Commercial Organization. He is also a member of the Executive Committee.

Perry previously was Vice President & General Manager, U.S. & Canada Pharmaceuticals at Bausch & Lomb. Prior to that, he held various roles at Novartis Ophthalmics, Novartis Pharmaceuticals and Merck & Co., Inc.

Sheldon Koenig

Sheldon Koenig

SVP and Global Head Cardiovascular Franchise, Sanofi

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Sheldon has a enjoyed a successful career of more than 25 years in various operations and marketing roles at Merck & Company and has now for the past year been with Sanofi Pharmaceuticals as Sr. VP and Head of the Cardiovascular Franchise. Sheldon has a broad range of experience in Cardiovascular marketing as well as developing product launch strategies in CV and infectious disease as well as several joint venture experiences and licensing agreements in several therapeutic areas. Sheldon received his MBA from Monmouth University and is undergraduate degree in accounting from Drexel University with post graduate and executive education studies completed at Wharton.

David Blair

David Blair

Head of Industry- Health, Google

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David Blair is Head of Industry for Health at Google. He leads a team that provides thought leadership, digital marketing strategies, insights, and cross-platform advertising solutions utilizing Google’s search, content network, YouTube, mobile, programmatic and analytics platforms for the world’s leading pharmaceutical and consumer health companies. Prior to Google, David was General Manager/SVP of Provider Solutions at Everyday Health.

David began his digital career in 1997 at iVillage as Vice President of Strategic Sponsorships where he pioneered many of the first digital marketing initiatives with Fortune 500 companies including P&G, Coke, Ford, Kimberly Clark, Kellogg’s and Fuji Film. He moved into the digital health space in 2001 as SVP/Group Publisher for Johnson & Johnson’s BabyCenter.com and was SVP of Ad Sales for Revolution Health, before the merger with Everyday Health in 2008.

Blair serves on the Google Healthcare Advisory Board, was named one of the top 40 Healthcare Transformers in the US by Medical Marketing & Media in 2015 and was a juror for the 2016 Clio Health Awards. He is a frequent keynote speaker at major agencies and industry events, most recently the IMCAS World Congress; Cannes Lions Health, American Heart Association, and Cleveland Clinic’s Patient Experience Summit.

Melinda Richter

Melinda Richter

Head, JLABS, Johnson & Johnson

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As Head of Johnson & Johnson Innovation JLABS, Melinda fosters the Johnson & Johnson Family of Companies external R&D engine and supports the innovation community by creating capital-efficient commercialization models that give early stage companies a big company advantage. By providing infrastructure, services, educational programs and networks in global hotspots, JLABS is the best place to start a biotech company.

Prior to joining JLABS, Melinda was Founder and CEO of Prescience International, an award winning firm dedicated to accelerating research to the patient. Melinda founded Prescience after she had a medical emergency that left her questioning the efficiency and efficacy of the healthcare system. With the tenacity and resolve of a patient looking for a better solution, she set-out to create a better model, which now forms the basis for JLABS’ operational infrastructure. Prior to starting Prescience, Melinda held posts across a variety of functional areas with a global corporation, Nortel Networks, in locations such as Research Triangle Park, New York, Toronto, London, Hong Kong and Beijing before arriving in San Francisco. She also started, raised capital and did large corporate deals for several companies in both the life science and technology space. She holds a Bachelor of Commerce from the University of Saskatchewan in Canada and an MBA from INSEAD in France.

Marc Boutin

Marc Boutin

CEO, National Health Council

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Marc Boutin is the chief executive officer of the National Health Council, the only organization that brings together all segments of the health community to provide a united voice for the more than 133 million people with chronic diseases and disabilities and their family caregivers.

Boutin has been a leading voice for greater patient involvement at every stage of the continuum, starting with the development of new drugs, to regulatory oversight of health care delivery, to shared decision-making at the point of care. Under his leadership, the NHC has convened a broad range of stakeholders to create and effectively implement pragmatic strategies and public policy that address diverse issues, such as enhancing patient engagement, advancing the development of new treatments, and developing a better health delivery system to meet the needs of people with chronic conditions.

Tolga Tanguler

Tolga Tanguler

Regional President, North America, Rare Disease, Pfizer

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Tolga Tanguler is the Regional President, North America for Rare Diseases at Pfizer. In this role, Tolga sets forth an agenda that brings together the marketing, sales, corporate affairs and medical affairs teams to ensure they are focused on one objective: to transform patients’ lives. A key focus of the organization is to ensure that the engagement and experience of rare disease patients and their families is at the forefront of all programs.

Tolga has more than 17 years of experience in the global pharmaceutical industry, including leadership roles in both well-developed markets such as the US, Japan and the Nordics to emerging economies including Africa/Middle East and Latin America. Most recently, Tolga was the Vice President, Global Marketing for ELIQUIS. Throughout these various assignments, Tolga’s organizations were recognized for their strong growth trajectories and their colleague engagement programs.

Tolga has Bachelor of Science degrees in Economics & Finance from University of Istanbul, and a Masters of Business Administration in Marketing and Supply Chain from Michigan State University. He also has a Post Graduate Degree in Marketing from the University of California.

Andrew McCulloch

Andrew McCulloch

President, Kaiser Foundation Hospitals and Kaiser Permanente Health Plan of the Northwest

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Since 2006, Andrew R. McCulloch has served as president of Kaiser Foundation Hospitals and Health Plan of the Northwest. Serving the states of Oregon and Washington, Kaiser Permanente provides medical care to over 550,000 members, along with a dental program serving over 250,000 members.

Under Andy’s leadership, Kaiser Permanente’s Northwest Region is consistently ranked as one of America’s highest performing health systems. Medicare has awarded the Northwest Region’s Medicare Advantage plan its coveted 5 Star rating for 5 consecutive years. The National Commission of Quality Assurance (NCQA) gave Kaiser Permanente Northwest’s Medicare and commercial plans the highest rating in the region in its most recent national survey results.

In the areas of customer service and community benefit, Kaiser Permanente is also recognized for its performance. In 2016— for the third year in a row — J.D. Power ranked Kaiser Permanente’s Health Plan #1 in customer satisfaction for Oregon and Washington. The Portland Business Journal has ranked Kaiser Permanente as #1 in corporate philanthropy for 2014 and 2015.

Andy received his B.A. from Wesleyan University and attended the University of Minnesota’s School of Public Health, where he received a master’s degree in Healthcare Administration. In 2015, Minnesota’s School of Public Health awarded Andy the Gaylord W. Anderson MD Leadership Award, recognizing his leadership in the field of public health. He is a Fellow of the American College of Healthcare Executives, which awarded him its Regent’s Award recognizing his contributions to the field of health care administration. In 2016, Andy was named as one of the Portland Business Journal’s top 10 ‘Executives of the Year’ for leading Kaiser Permanente Northwest’s membership growth while navigating Oregon’s health care industry.

Prior to joining Kaiser Permanente, Andy held increasingly responsible executive roles at the University of North Carolina Health Care System, UW Medicine, PeaceHealth, and Mercy Health.

Andy is also active in a number of professional and civic organizations. He has a special interest in health equity issues. He has served as a founding member of Health Share of Oregon, a coordinated care organization serving Oregon’s Medicaid population. In recognition of his leadership in transforming Oregon’s health care financing and delivery, the Oregon Business Association named him as their Statesman of the Year in 2012.

Andy and his wife, Sally, reside in Lake Oswego, Oregon.

Eddie Williams

Eddie Williams

Former SVP Biopharmaceuticals, Novo Nordisk

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  • 36 years Pharmaceutical Industry experience
  • General Management Experience including P&L
  • 13+ Years of Specialty Biotech Experience
  • Bachelor’s degree in Biology/Chemistry from Marshall University
  • Advisory Board of National Sales Network
  • Chairperson of Capital Campaign of Boys & Girls Club of Trenton/Mercer for new facility
  • Board of Directors of Basic Supply Co., a small family-owned business of 35 years
  • Chair of National Hemophilia Foundation’s (NHF) Industry Advisory Panel
  • Board Member of BIO
  • Numerous internal Global Boards: Global Strategy and Commercial Boards (HSB & HCB), Global Marketing Board (GMB), Global Management Board (ManBoard), North American Executive Team (ET), Global Steering Committee for Business Development and Acquisitions
  • Executive Sponsor for Women in Novo Nordisk (WiNN)
  • Drove Franchise from $500m to $1.7B
  • All performance ratings of “Outstanding or Exceeds” by 6 different President/CEOs/SVPs over 13+ years
  • Market leadership in all 3 therapeutic areas
  • Drove 15+ year old product from 7% to > 50% share and #1 position in crowded 7-product commodity market
  • TBL: Chairperson of B&G Club fundraiser for new facility to raise $7.5M
  • Recognized as the Global “General Manager of the Year” at Novo Nordisk International GM Meeting
  • Awarded the “WE Upjohn Award“, the most prestigious global company performance award
  • Awarded “Lifetime Achievement Award“ by the National Sales Network
  • Recognized as “Industry Partner of the Year“ by National Hemophilia Foundation
  • Leadership Style and success highlighted in 2 published books by independent authors
Dalvir Gill

Dalvir Gill

CEO, Transcelerate BioPharma Inc.

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Dr. Dalvir Gill currently serves as the Chief Executive Officer of TransCelerate BioPharma Inc., and its subsidiary, BioCelerate. TransCelerate is a non-profit organization with a mission to collaborate across the biopharmaceutical research and development community to identify, prioritize, design and facilitate the implementation of solutions to drive efficient, effective and high-quality delivery of new medicines, improving the health of people around the world.

Dr. Gill is a member of the TransCelerate Board of Directors, and spearheads a culture of collaboration amongst TransCelerate’s 19+ Member Companies, and an aggressive agenda that seeks to advance innovation in R&D, identify and solve common R&D challenges and further improve patient safety, with the goal of delivering more high quality medicines to patients.

Prior to his appointment as CEO of TransCelerate, he was the President of an international contract research organization. Dr. Gill earned his BSc in Applied Biology from the University of Hertfordshire and his PhD in Pathobiology from the Royal Free Hospital School of Medicine, University of London. He also holds a diploma in the Health Economics of Pharmaceuticals from the executive program of the Stockholm School of Economics. Dr. Gill has presented his research and spoken at numerous conferences, and has authored more than 30 scientific publications. He also is an elected fellow of the Royal Society of Medicine.

Patrick Desbiens

Patrick Desbiens

Senior Vice President US Vaccines, GSK

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Patrick Desbiens leads GSK’s vaccines business in the US, bringing more than 25 years of industry insight. Patrick joined the US business in 2015 after serving as President of GSK France for nearly 3 years, overseeing the Pharma and Vaccines businesses and all GSK operations there. Previously he led the Sales & Marketing pharma teams in France and also served as General Manager for GSK Romania. A native French speaker from Montreal, Patrick started his career as a pharma rep with Eli Lilly-Canada before joining GSK Canada in 1996 where he worked across several functions in sales, marketing, communications, market access and public affairs.

Paul Darling

Paul Darling

Principle, ZS Associates

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Paul Darling is a principal with ZS in the San Francisco office. Paul assists life sciences companies in evaluating new markets, acquisitions and licensing opportunities, as well as developing new go-to-market strategies. He has published and presented on these topics.

Paul leads ZS's institute on U.S. Healthcare Evolution and Scenario Planning. His work explores strategies for life sciences companies to take a broader role in patient health in the era of U.S. healthcare reform. This includes new business models, therapies, acquisitions, partnerships, and reimagining the commercial model to support such strategies.

Prior to joining ZS, Paul was a fellow at the Perelman School of Medicine at the University of Pennsylvania. He holds a B.S. in biochemistry from Boston College and a Ph.D. in statistical thermodynamics from Washington University.

Pratap Khedkar

Pratap Khedkar

Principle, ZS Associates

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Pratap Khedkar is a managing principal in ZS’s Philadelphia office, and leads the firm’s global pharmaceuticals and data science practices. He has advised many biopharmaceutical and healthcare companies on a wide range of business issues including commercial strategy, customer-centric marketing, market access, sales compensation and advanced analytics.

A recognized healthcare industry expert, Pratap regularly contributes his insights to publications including The Wall Street Journal, Bloomberg Businessweek, Business Insider, Fortune, Medical Marketing & Media, NPR, Pharmaceutical Executive and others. Currently, his thought leadership work focuses on topics including healthcare policy; life sciences companies’ new commercial and organizational models; and the evolving relationships between patients, providers and payers, and the life sciences organizations that serve them.

Pratap holds a B.S. in computer science from the Indian Institute of Technology, Delhi, and a Ph.D. in computer science from the University of California at Berkeley.

Reagan Tully

Reagan Tully

VP, Strategy and Marketing, McKesson

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Reagan Tully brings over 18 years of experience within the pharmaceutical industry in multiple therapeutic categories, including oncology, virology, vaccines, cardiovascular, respiratory and dermatology. She has led sales, operations, marketing and commercial strategy for multiple top 10 manufacturers, including products from clinical development through end of lifecycle. Currently she serves as VP of Strategy for McKesson Specialty Health, within a division that specializes in manufacturer solutions.

Jonathan Barrett

Jonathan Barrett

VP Oncology Marketing, EMD Serono

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Jon Barrett is the VP of Oncology Marketing for the US business at EMD Serono. He has worked in the Pharma industry for over 27 years, 21 of those years spent in Oncology. Jon is primarily focused on developing and implementing successful US launch strategies for the company’s oncology portfolio.

Prior to EMD Serono, Jon has worked at several oncology companies in Global, US and UK roles, including AZ, GSK, Sanofi and Eisai.

Jon grew up and was educated in the UK. He holds a BSc from the University of Southampton and lives with his family in Flemington, NJ.

David Fortanbary

David Fortanbary

Head of US Performance Training, UCB inc.

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David has 30 years of Pharmaceutical and Biotech experience in a multitude of commercial roles in sales, sales leadership, marketing, market access, medical groups and learning and development.  Currently, David is the Head of Performance Training at UCB Pharmaceuticals, a global organization that is inspired by patients and driven by science.  In his role, David leads a team dedicated to bringing value to patients by enabling commercial teams to effectively engage with stakeholders who are a part of the patients’ journey in serious neurological and immunological diseases.  David is also the current Vice-President of LTEN – a Life Science Trainers and Educators Network.

Jay Graves

Jay Graves

Vice President of Sales, Roche Diabetes Care

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Jay is responsible for leading the U.S Professional Sales organization to include, the HCP Sales Force, Inside Sales, Global Pharma Trials, Sales Training, and Operations. Since joining Roche in 2006, Jay has held several positions within Diabetes Care to include Physician Field Sales Representative, Region Business Manager – Health Care Provider, Region Business Manager – Managed Care, Retail and Distribution, Area Business Director for the Central and Western US and Region Marketing Director for Blood Glucose Portfolio.

Jay began his professional career in 1998 as an Intelligence Officer in the United States Army. In the Army, Jay held multiple leadership positions and global deployments including tours in South America, Central America, The Caribbean, South Korea, The United Kingdom, Jordan and Iraq. After leaving the Army, Jay worked as a Field Sales Representative in Sanofi-Aventis’ Metabolism Division before moving to Roche Diabetes Care.

A native of Raleigh, N.C., Jay earned a bachelor’s degree in Political Science and Military Science from North Carolina State University and is currently enrolled in the Executive MBA program at the University of North Carolina at Chapel Hill.

Kasia Hein-Peters

Kasia Hein-Peters

Vaxelis (PR51) Marketing Head, Sanofi Pasteur

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Trained as medical doctor, innovation consultant and executive coach, Kasia Hein-Peters, MD has more than 20 years of experience in pharmaceutical industry, in both developed and emerging markets. She specializes in launching new medicines and vaccines, managing product life-cycle, and developing integrated stakeholder engagement campaigns. Through mentoring and coaching, Kasia builds highly performing, diverse teams. She likes speaking on global brand management, multicultural marketing and human-centric approach in pharma marketing. Currently, Kasia is preparing launch of a new hexavalent vaccine as a Marketing Head of MCM Vaccine, a joint-venture between Sanofi Pasteur and Merck & Co., Inc./MSD.

Ana Garcia-Cebrian

Ana Garcia-Cebrian

General Manger, Sanofi Genzyme Portugal

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More information coming soon...

John Jacoppi

John Jacoppi

Executive Director- Marketing, Sunovion

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John Jacoppi is Executive Director, New Products Planning at Sunovion Pharmaceuticals, Inc. He recently served as Executive Director, Psychiatry Marketing, where he launched a comprehensive DTC campaign in support of Latuda®. He brings over 27 years of pharmaceutical experience and has worked at Johnson & Johnson and Astra Zeneca in various roles. John brings a wealth of successful commercial experiences including positioning, segmentation, customer loyalty, patient-centricity and a full range of marketing/life cycle management activities. He holds a Bachelor of Arts Degree from University of Pennsylvania and a Masters in Management from Northwestern University's Kellogg School of Management.

Kobi Gershoni

Kobi Gershoni

Co-Founder & Chief Research Officer, Signals

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Prior to co-founding Signals, Kobi was a Senior Analyst and Information Officer for an elite intelligence unit in the Israel Defense Forces, where he began to contemplate and refine the incorporation of open source intelligence into the growth plans of consumer brands and innovation agendas of life sciences companies. Kobi holds an MBA in Finance and Strategy as well as a BA in International Relations from Hebrew University in Jerusalem.

Mike Gianelli

Mike Gianelli

Director, Acquia

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Michael Gianelli is the Director of Acquia's Healthcare practice. He has helped organizations like J&J, Roche, and Novartis transform their approach to digital to meet the ever changing needs of patients, doctors and healthcare providers. 

Heidi Floyd

Heidi Floyd

Author/Patient/Advocate/Speaker

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As individuals are diagnosed with cancer, many immediately seek to make a connection with others for help.  Heidi Floyd has become that resource for many. As an author/speaker/patient/advocate, she is able to lean on myriad of NGOs and fellow patients in her network. Heidi has the ability to lean in and listen to true needs – from caregivers and corporations who want to help, but aren’t sure where to begin. Connecting those who need with those who can assist is her true passion, and has done so worldwide. She’s addressed venues as varied as Google to classrooms of 6.

Jim Demaioribus

Jim DeMaioribus

Vice President, Marketing, Aqua Pharmaceuticals

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Jim DeMaioribus is Vice President of Marketing at Aqua Pharmaceuticals, an Almirall Company. While many are awakening to social media, Jim has helped businesses capitalize on the opportunities created through this unique and diverse medium for nearly a decade.

Jim has had significant success in identifying new business opportunities across 200 companies where technology can serve as a new revenue generating opportunity or to add value to an existing product portfolio.

Austin Wilson

Austin Wilson

Customer Engagement Orchestration Leader, Customer Engagement Capabilities, Merck

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More information coming soon...

José Ignacio Rasco

José Ignacio Rasco

CEO, .health

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José Ignacio Rasco is the CEO dotHealth. He brings his experience launching and operating the .CO registry to the new .health registry, overseeing all finances, tax, and reporting as well as providing strategic guidance. With extensive experience building and growing companies, José can’t wait to shake up the healthcare field with dotHealth like he did the domain extensions as CFO and co-founder of .CO. José is a CPA, graduated from the Wharton School of Business, and has a Master’s degree in Taxation from Florida International University.

Anthony Yanni

Anthony Yanni

Global Head, Medical Intelligence and Patient Perspectives, Sanofi

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Anthony J. Yanni, MD, MBA currently serves as Head, Medical Intelligence and Patient Perspectives for Sanofi Global R&D. Dr. Yanni is a graduate of Drexel University School of Medicine in Philadelphia, Pennsylvania and received an MBA from the University of Massachusetts. He completed a 3 year Residency in Internal Medicine for which he was Board Certified in 1995 and recertified in 2005. Following his specialty training, Dr. Yanni practiced clinical medicine for 12 years and while in practice served as Chief, Internal Medicine at a hospital system in Pennsylvania. He later served as Chief Medical Officer in the same system.

After leaving clinical practice, Dr. Yanni began his career in the pharmaceutical industry with Sanofi Pasteur, working as a Director, Clinical Development where he managed the development of protocols and execution of clinical trials for vaccines. He also worked with teams in the evaluation of external opportunities. From Sanofi Pasteur, Dr. Yanni moved to Sanofi where he served as Senior Director, Translational Medicine and Clinical Development where he focused on the identification of Medical Value and Patient Need in targeted indications. He began his current role, Global Head, Medical Intelligence and Patient Perspectives in 2013.

While at Sanofi, Dr. Yanni co-led the development of the Patient Engagement Portal and continues to lead R&D efforts in developing and operationalizing meaningful patient engagement in research.

Kate Gordon

Kate Gordon

Policy Advisor, Alzheimer’s Disease International

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Kate Gordon is a Policy Adviser for Alzheimer’s Disease International where she provides public policy and campaign guidance, focusing on work with the Pan American Health Organization.She is a skilled health policy analyst and grassroots advocacy strategist with more than 15 years of experience working in the fields of health and long term care. Her expertise includes policies affecting persons with dementia, caregiver interventions, and direct care worker training. Kate’s previous work includes collaborating with multiple federal entities and state and community-based agencies to connect older adults with easy, actionable opportunities for clinical trial research participation.

Kate Zhong

Kate Zhong

Chief Strategy Officer, Global Alzheimer’s Platform

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Dr. Kate Zhong is the Chief Strategy Officer for the Global Alzheimer’s Platform (GAP), a foundation devoted to improving and accelerating clinical trials for Alzheimer’s disease. Dr. Zhong leads the organization’s strategic planning, marketing and branding effort, patient recruitment and engagement, technology development and alliance.

Prior to this role, Dr. Zhong was the Senior Director of Clinical Research and Development for the Cleveland Clinic Lou Ruvo Center for Brain Health, which has been established as one of the largest and most active clinical trial facilities for memory disorders in the country; with more than 60 drugs and diagnostic trials being conducted at the Center.

Dr. Zhong received her MD degree from West China University of Medical Sciences in Sichuan, China. She earned her Master Degree in Pharmacology and completed her residency in Psychiatry at University of Toronto, Canada. As a Geriatric Psychiatrist, Dr. Zhong has extensive experience in providing treatment and care for patients with neurocognitive disorders. While working as the Medical Director and Seroquel Brand Global Physician for one the world’s leading pharmaceutical companies, Dr. Zhong led multiple global clinical trials in CNS therapeutic areas including Alzheimer’s disease, Parkinson’s disease, schizophrenia, and mood disorders.

Dr. Zhong has been a scientific consultant for multiple pharmaceutical, biotech, and patient recruitment companies. Dr. Zhong has provided multifaceted services to industry, academic centers, and health care institutions in the United States, Canada, and Asia. Dr. Zhong works closely with patient advocacy groups, philanthropic organizations, private foundations, and technology companies. She is actively engaged in public education and community activities involving clinical research, healthy aging, and brain wellness.

She serves as one of the founding members of WomenAgainstAlzheimer’s and is a member of International Women’s Forum. She was honored as a “Woman to Watch” and” Alzheimer’s Ambassador” by Vegas Inc. Magazine. She was featured in the PBS documentary “MAKERS: Women Who Make America,” profiling her as one of Nevada’s most influential women. She was recently honored with the Las Vegas Top Tech Exec Award and Healthcare Headliner Research Award for her creation of Cleveland Clinic healthybrains.org, an innovative interactive digital platform to accelerate clinical trial enrollment and to engage the community to become involved with a brain healthy life style.

Lynn Bartinicki

Lynn Bartinicki

Patient Advocate, Living Beyond Breast Cancer

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Lynn Bartinicki is a retired Manager with extensive experience in customer relations, team building, culture change, coaching, marketing and Total Quality Management. Lynn partnered with Living Beyond Breast Cancer as a “Hear My Voice “ volunteer and Peer Mentor. She has been speaking with patients on behalf of the Cancer Hope Network for 22 years.

Lynn acted as Chairperson for two fundraising events to raise money for the Metastatic Breast Cancer Network and Metavivor.

She is currently raising money for Metavivor since 100 percent goes to research via www.metalynn.org.

Some other activities include interviews that were videotaped by AstraZeneca and the Cancer Support Community. Lynn assisted with marketing efforts by participating in a roundtable discussion with AstraZeneca. Lynn’s story was published on the Metastatic Breast Cancer Network website. She was a peer panelist at the Living Beyond Breast Cancer 2016 Conference.

Teresa Bitetti

Teresa Bitetti

SVP, Head US Oncology, Bristol-Myers Squibb

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Teresa Bitetti is the Senior Vice President and Head of U.S. Oncology at Bristol-Myers Squibb. In this role, she leads the strategy and commercial operations for the U.S. Oncology organization. Under her leadership, Bristol Myers Squibb Immuno-Oncology agents in the U.S. Market has grown exponentially with the launch of two new drugs, Opdivo and Empliciti, increasing the Oncology portfolio to 11 indications across 6 tumor types in less than three years. She strives for excellence in commercial execution, and encourages her teams to deliver multi-pronged, innovative approaches to reach patients.

Prior to this appointment, Teresa was the President and General Manager of Bristol-Myers Squibb Canada where she was responsible for commercial operations across the entire portfolio.

Ms. Bitetti joined Bristol-Myers Squibb in 1996 and has successfully led teams across multiple therapeutic areas and functions. Some of her key leadership roles include, Vice President, Virology, Global Commercialization; Vice President, Neuroscience National Sales; Vice President, Neuroscience Marketing; and Regional Vice President for the Northeast Sales Region.

Prior to joining Bristol-Myers Squibb, Teresa held various roles of increasing responsibility at Mobil Oil Corporation where she was part of the Capital Markets Group and was responsible for the investment of Mobil's worldwide pension assets.

Over Teresa’s 20 year career, she has been highly recognized for her adept ability to mobilize teams to deliver exceptional performance. Her notable awards include Medical Marketing Association 2003 Pharmaceutical Marketer of the Year Award and Medical Marketing & Media 2016 Hall of Femme Honoree.

Teresa holds a BA in Classical Civilization from Wellesley College and an MBA in Finance from Darden School of Business at University of Virginia.

Paul Harney

Paul Harney

Vice President, Solutions Design, North America, Integrated Engagement Services, Quintiles IMS

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Paul Harney has joined QuintilesIMS as Vice President, Solutions Design, North America, Integrated Engagement Services. For more than 18 years, Paul has served the healthcare and life sciences industry with advice, guidance, and business support. He has engaged biopharmaceutical companies in nearly all functional areas including Sales, Marketing, Medical Affairs, Business Development, and Supply Chain. Paul draws on specific expertise in strategy, communications, operations, and analytics at the brand/franchise, division, and corporate levels to identify opportunities to increase value. His extensive experience with retail and institutional products covering several therapy areas such asdiabetes, respiratory, anti-infectives, urology, vaccines, and dermatology allows him to quickly leverage best practices and initiatives that enhance go-to-market strategies.

MarlaJan Wexler

MarlaJan Wexler

Patient, Lupus Advocate and Blogger, Luck Fupus

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MarlaJan Wexler is 35 years old, was born with a complex congenital heart defect, and had 4 open-heart surgeries by the time she was 6. She went from pediatric cardiac ICU patient to pediatric cardiac ICU nurse until being diagnosed with systemic lupus erythematous (lupus). Due to complications from the disease, she was forced her to give up her nursing career. Since 2008 she has been diagnosed with lupus and multiple overlapping autoimmune diseases, cervical cancer, and underwent a double mastectomy December 2014 after a lump was found in her breast.

She’s the creator and author of the blog Luck Fupus (www.luckfupus.com) which she writes about the day-to-day and long-term struggles of living with multiple chronic illnesses. She’s know for her humorous, non-sugar coated, keep-it-real style of writing. Her blog was used as a platform to help her become a patient leader and influencer, and she now travels the country attending healthcare conferences, speaking publicly sharing her story, educating and advocating for patients across the globe.

Email - luckfupusblog@gmail.com
Blog - Luck Lupus www.luckfupus.com
Twitter - @marlajan
Facebook - www.facebook.com/luckfupusblog
Instagram - @marlajan
Pinterest - marlajan81

Jeffrey Rohwer

Jeffrey Rohwer

Co-Founder, Sentient

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More information coming soon...

Nicole Mowad-Nassar

Nicole Mowad-Nassar

Vice President External Partnerships, Takeda

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Nicole Mowad-Nassar is the Vice President of External Partnerships at Takeda Pharmaceuticals, a leading international pharmaceutical company. Her years of commercial experience span multiple key responsibilities in sales and marketing, as well as operations and analytics. An accomplished general manager who has successfully overseen integrated functions, Nicole possesses core competencies that include proven alliance management expertise. She leverages her broad understanding of the pharmaceutical industry to best identify opportunities in Takeda’s business to enhance the patient journey and answer key clinical questions via big data and digital innovations.

As Vice President of External Partnerships, Nicole is pioneering the company’s efforts to pursue innovative and game-changing technology collaborations. She is charged with identifying the linkages between the healthcare/pharmaceutical and technology sectors. Her extensive background in the pharmaceutical industry has proven essential in this capacity - knowledge of healthcare procedures and best practices is vital in order to improve relationships between patients, technology entrepreneurs and healthcare providers.

Nicole Mowad-Nassar has more than 20 years of experience in the pharmaceutical industry. Prior to joining Takeda, Nicole served as Divisional Vice President and General Manager, U.S. Primary Care Sales and Marketing for Abbott Laboratories. In that capacity, she led a team of over 2,500 sales and marketing professionals and gained acquisition integration experience. While at Abbott, she also held several Vice President and general management positions in a number of therapeutic areas of both hospital products and pharmaceuticals. Nicole also brings sales and marketing experience from TAP Pharmaceuticals, a former joint venture between Takeda and Abbott.

During her tenure with Takeda, Nicole Mowad-Nassar has launched over 11 products in recent years and accepted a leadership role as a member on several steering committees dedicated to developing partnerships between Takeda and other companies. Nicole was distinguished as an Emerging Leader by Pharmaceutical Executive in 2011, and she received the Takeda Global Award in 2010 in recognition of her outstanding achievements at Takeda. In 2005, she was named an HBA Rising Star.

Laura Barry

Laura Barry

Senior Director Customer Insights, Analytics and Experiences, AbbVie

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Laura Barry is Senior Director, U.S. Insights, Analytics and Customer Experiences. She is responsible for Marketing Operations encompassing Digital, CRM, Media, Promotional Operations, Marketing Training, as well as Marketing Analytics and Business Insights for U.S. Commercial which represents 62% of the $25.6 Billion AbbVie Inc. Laura is fairly new to Pharma, and joined Abbott, now AbbVie prior to the split in February, 2012.

Laura joined AbbVie five years ago to lead the Market Analytics and Business Insights team. Laura has been a key leader in driving AbbVies’ Consumer Centricity and developing core capabilities in insight discovery, patient journey, comprehensive analytics and influencing AbbVies’ business optimization. Over the past five years her responsibilities have expanded to include Marketing Operations where she has set out key initiatives in Digital Transformation in partnership with line businesses in creating connected customer experiences.

Prior to AbbVie, Laura spent a rewarding 21 year career at Kraft Foods. Most recently she held position of Vice President, Shopper Insights and Category Leadership, Kraft, North America. Prior to this position, Laura was Vice President, Consumer Insights and Strategy, Kraft, North America. Laura is a committed member of the marketing community and a member of Rutgers MRIA Board, IMS Strategic Board, MSI Trustee, and HBA.

Mark Baglin

Mark Baglin

Vice President of Global Marketing, Alnylam Pharmaceuticals

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Mark has been Vice President, Global Marketing for Alnylam Pharmaceuticals, based in Cambridge, MA, since February 2017. Originally from the UK, he has over 25 years’ commercial and franchise leadership experience within global healthcare organizations, living for the last 20 years in the US. He has successfully built teams and delivered results for global and US companies in Pharmaceutical, Biotechnology and Medical Device spaces in both pre- and post-launch environments. Before joining Alnylam, Mark had held positions of increasing seniority within GSK, AstraZeneca, Johnson and Johnson and, most recently, Shire Pharmaceuticals where, as Vice President, Product Strategy Team Leader, he was responsible for building a $1bn+ portfolio of products in the Hereditary Angioedema rare disease space. When not working, Mark enjoys keeping fit and running around after his family. Not unrelatedly, he also enjoys climbing into caves, jumping from airplanes and riding dangerous motorcycles.

David Lennon

David Lennon

VP & Franchise Head – US Oncology, Novartis

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Dave is the VP & Head, Oncology Solid Tumors Franchise in Novartis’ US Oncology. He joined Novartis Pharmaceuticals in 2005 based in Basel, Switzerland as Head of New Products and Portfolio Strategy and later Global Business Franchise Head of Immunology and Infectious Diseases. He has assumed positions of increasing commercial responsibility, most recently spending 3 years in Shanghai, China, as Chief Marketing Officer and Head, Cardio-Metabolic Business Unit.

Prior to joining Novartis, Dave’s work focused on pharmaceutical R&D Strategy, M&A and business development at McKinsey & Company rising to Associate Principal.

Dave attended Columbia College as an I.I. Rabi Scholar majoring in Biophysics. In 2001, he completed his PhD at Weill Medical College.

Spyros Papapetropoulos

Spyros Papapetropoulos

Vice President and Global Head of Neurodegeneration, Movement Disorders and Clinical Research Transformation, Teva

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Spyros is a recognized researcher, an experienced biopharmaceutical executive and a digital health expert. He is currently Vice President and Global Head of Neurodegeneration, Movement Disorders and Clinical Research Transformation at TEVA Pharmaceuticals.

Prior joining TEVA he held positions of increasing responsibility at Biogen’s Experimental Neurology Unit, Allergan’s Global Medical Affairs and Pfizer’s Neuroscience Research Unit. He has filed multiple INDs and has overseen a wide spectrum of development programs leading to successful regulatory filings and new product launches. He has led in-licencing efforts and corporate partnerships with profit, non-profit organizations and academic institutions. Spyros has proven people skills, is a strong leader focused on innovation, organizational excellence and efficiency. Spyros is a board-certified Neurologist and a Movement Disorders specialist trained at the National Hospital for Neurology and Neurosurgery, Queen Square, London, UK. He holds appointments as Consultant with Massachusetts General Hospital and Voluntary Professor of Neurology with the University of Miami, Miller School of Medicine.

Spyros’s primary academic interests remain in -omics and digital health. He has authored impactful peer-reviewed publications, book chapters, presented and chaired scientific meetings since 1998. Spyros is currently co-chairing the International Parkinson’s Disease and Movement Disorders Society’s (IPMDS) Taskforce on Technology.

Joshua Palau

Joshua Palau

Sr. Director Digital Innovation, Social Media and Search, Johnson & Johnson

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Joshua is the Sr. Director of Global Partnerships for Johnson & Johnson’s Global Marketing Solutions group. In this role he leads the global partnerships with Google, facebook, and creative agencies to ensure brands are effectively leveraging these platforms and deliver the best experiences. Prior to J&J, Joshua spent 4 years as the VP of Marketing and e-commerce for Comcast and 6 years at Razorfish as the VP of Search Marketing.

In his spare time, he’s an adjunct professor at Temple University, serves as an advisor for the AdCouncil and volunteers for The St. Baldrick’s Foundation whose focus is funding research for childhood cancers.

Joyce Ercolino

Joyce Ercolino

Head, Digital Communications, Corporate Affairs & Communications, CSL Behring

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Joyce Ercolino was formerly Head of Digital Communications at CSL Behring, where she led the enterprise to embrace digital transformation and customer experience excellence. Joyce established and matured digital marketing and social media across CSL through advocacy, education and tenacity.

As Director of eStrategy in Global Commercial Development, she was responsible for digital and social media strategy, and established and chaired two global cross-functional teams to support compliance and knowledge sharing.

Joyce combines marketing and technology expertise to deliver patient and product marketing programs. She shares her passion for digital healthcare to create meaningful relationships with customers.

Bob Cannon

Bob Cannon

Chairman and CEO, Eagle Productivity Solutions

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Bob Cannan is CEO of Eagle Productivity Solutions, the leading provider of training and business process solutions for the pharmaceutical industry. Eagle has offices in the U.S., the U.K. and Spain, and has delivered effective training in more than 40 countries and 20 languages.

Bob subscribes to Steve Jobs’ philosophy that, "Man is the creator of change in this world. As such he should be above systems and structures, and not subordinate to them.”

For more than 20 years, Eagle has been helping companies remain “above” systems and structures, evolving with their tools instead of falling subordinate to them. As tools and technology continue to change, Eagle’s high-adoption training helps companies keep up.

David Reim

David Reim

Chief Product Officer, DMD

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David Reim invented the Internet in 1993. In 1995 he led the team that launched www.Claritin.com, the first branded pharmaceutical website. He followed that with several decades of wandering around the new rain forest of digital marketing, accompanied by a troop of hairless albinos. Now he finds himself at EyeForPharma. No one is as surprised as him.

Igor Rudychev

Igor Rudychev

Global Samples Operations Leader, Pfizer

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Will Reese

Will Reese

President Cadient & Chief Innovation Officer, Cognizant Life Sciences

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Will Reese leads the creative and innovation teams in identify emerging trends and crafting customer experiences. Will is a frequent speaker and writer on the healthcare customer experience, content marketing, and digital disruption. Will brings more than 17 years of healthcare industry experience, providing strategy, user experience, and creative consulting for major healthcare, life science, OTC, medical device, and biotech clients. He has worked across a wide variety of therapy areas including women’s health, oncology, cardiovascular, and neuroscience. His industry expertise has led him to develop award-winning programs and first of their kind experiences for industry leading clients and brands. Will has extensive experience in innovation consulting, launching new products, integrating emerging technologies, and designing new approaches to the commercial model.

Patrick Richard

Patrick Richard

Managing Director Data Science, inVentiv Health Communications

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As Managing Director of Data Science for inVentiv Health Communications, Patrick partners with agency teams to build and implement unique offerings in the predictive analytics, strategic planning, and measurement space. Patrick’s experience building award-winning marketing platforms for some of the world’s most recognized companies and his diverse background in retail, e-commerce, travel, consumer, and healthcare allow him to bring diverse expertise and strategic guidance to business challenges. Prior to inVentiv Health Communications, Patrick developed digital platform strategies that defined effective ways to approach the digital consumer experience for companies such as Orbitz.com and Sears Holdings Online Services.

Zach Freidman

Zach Freidman

Association Director Innovation, inVentiv Health Communications

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As an Associate Director of Innovation at inVentiv Health Communications, Zach works across agencies to help clients and internal teams develop new points of view and unlock ideas. Zach partners with the inVentiv Health Communications Data Science team to bring new accountable, evidence-based approaches to healthcare marketing– helping brands predict where to play, create innovative experiences and see when to change. He is a collector of brand stories, innovation methods and bad puns. Zach has a background in innovation management, consumer research and new product development as a consultant, academic and entrepreneur.

Nisith Kumar

Nisith Kumar

Director- Global Patient Affairs, Pfizer

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Mr. Kumar is a Director of Global Patient Affairs (GPA) which is accountable for driving end to end patient centricity across Pfizer. In this role, Mr. Kumar co- leads an initiative to drive patient centricity within Pfizer’s Global Product Development team. External leadership roles include co-leading a TransCelerate initiative to increase the awareness of clinical trials in the public domain. Mr. Kumar also has Pfizer operational responsibilities that include among others, goal alignment, budget management, GPA’s Goals Dashboard updates, and Op Planning and running specific projects such as the Bioethics Advisory Panel, Multi-Company initiatives, and leading the OWNers team, a change management initiative within Pfizer Medical. Prior to this role, Mr. Kumar was a Director of Project Management for the office of the Chief Medical Officer.

In this role, he served as the point of accountability for assuring all projects within CMO’s office were prioritized, had clear tangible deliverables and adhered to a project plan. His responsibilities were to assure there was adequate follow up and guidance with the key strategic initiatives; so, that they were tracked and delivered on time. Mr. Kumar has a broad background in the operational delivery of clinical trials. Moreover, his unique skill set of being able to collaborate across functions, companies and cultures, strong leadership experience from running cross-functional study teams and his knowledge of project management disciplines served him well to monitor and drive the vast array of initiatives. Mr. Kumar started his career at a small CRO (Coromed, now part of Omnicare) as a CRA in 1995. After a brief role as a PM, he joined Pfizer in 1998 as a Study Manager with the World Wide Aricept Team and switched to another co-promoted product, Rebif in 2003. In his most recent position as a Clinical Project Manager (operational lead within DevOps), he led several study teams for Lipitor, Lyrica and Apixaban.

Ramana Sonty, MBBS, PhD.

Ramana Sonty, MBBS, PhD.

Director of Strategy, Janssen

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Ramana Sonty, MBBS, PhD, is a Director of Strategy, in the Janssen Global Medical Organization. He is a leader on the J&J Pre-Approval Access Task Force in the Office of the CMO. The Task Force has delivered a new Janssen pre-approval access policy, a new SOP and implemented global tracking processes for expanded access / compassionate use requests. In addition, he has led multiple external stakeholder engagements and is part of the team that launched an innovative compassionate use pilot with NYU, called CompAC, in 2015. The pilot has been featured in articles in Nature, JAMA and other publications. He has presented the work of the Task force to diverse national and international audiences. Ramana has trained in Medicine and Neuroscience.

Gary Bartnicki

Gary Bartnicki

Caregiver

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My wife , Lynn was diagnosed with metastatic breast cancer in March of 2013. That news changed my life forever. For the last 4 years, I have been Lynn’s caregiver which at times has been quite a challenge. I have taken on all the responsibilities for running our home along with being there 24/7 for my bride. I have been there to support her through every chemo treatment and every scan.

My passion now is to do everything possible in order to find a cure. A large part of that is to create awareness of metastatic disease and the need for funding of research money. In June of 2015, I did a photo video shoot for the Cancer Support Community which allowed me to share my experience strength and hope in being a caregiver. Subsequently I was interviewed by the Metastatic Breast Cancer Alliance and was published on their site. In 2014, I helped run a Semi Formal Ball at the Paramount Ballroom with all proceeds going towards the Metastatic Breast Cancer Network and Metavivor The following year we ran a High Tea with all of that money being donated to Metavivor. 100 percent of all money donated to Metavivor goes towards research. Next week I will be attending the Living Beyond Breast Cancer Conference where I will be the moderator for the Caregivers Workshop. My job will be to introduce myself the speaker and the goals of the workshop, make sure people are posing questions and then to close the workshop.

Michelle Berg

Michelle Berg

VP Patient Advocacy, Abeona Therapeutics Inc.

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Michelle Berg joined the company in June of 2015, serving as Vice President, Patient Advocacy. Previously, she was the first hire with Aldevron, LLC now a leading global contract manufacturing organization specializing in biological reagents for R&D through clinical trial use. During her time there, she held multiple positions with increasing responsibility, contributing to the growth and reach of the organization, focused on developing strong relationships, collaborations, and services. Additionally, she performed research on behalf of the Department of Plant Sciences, North Dakota State University. Her B.S. in Biotechnology was attained from North Dakota State University in 1997. She brings over 17 years of experience in the gene and cell therapy, vaccine, gene editing and molecular diagnostic fields.

Ann Kwong

Ann Kwong

CEO & Founder, TREK Therapeutics

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Ann Kwong is an internationally recognized industry leader in antiviral drug discovery and development and the co-founder and CEO of Trek Therapeutics. Trek is committed to developing affordable and accessible drugs to treat infectious diseases globally. Trek is conducting Ph2 clinical trials to develop a potentially best-in-class, ultra-short (4-6 week) HCV regimen to cure patients infected with HCV genotype 1 (GT1). Prior to Trek, Ann founded the infectious disease group at Vertex Pharmaceuticals and played a leading role in the discovery, development, and commercialization of telaprevir (INCIVEK™), a HCV protease inhibitor with >$1B in revenue in its first year.

Roslyn Schnider

Roslyn Schnider

Global Patient Affairs Lead, Pfizer Medical

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Roz is the Global Patient Affairs (GPA) Lead within Pfizer’s Chief Medical Office. Roz’s team drives more systematic, end to end patient centricity at Pfizer. She received her BS from the Sophie Davis School of Biomedical Education of the City College of New York, MD from Mount Sinai School of Medicine, and MSc in Pharmaceutical Medicine from Hibernia College. A retired Clinical Professor of Medicine of Albert Einstein College of Medicine, an Internist, Pulmonologist, Intensivist, she practiced for twenty years. She published in the areas of pulmonary complications of HIV infection, venous thromboembolic disease, medical ethics and medical education.

Jamie Burks

Jamie Burks

Patient Experience Lead, Patient Value Unit, UCB

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Liza Maricle

Liza Maricle

RN, Right Start Nurse Educator

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Peter Sandor

Peter Sandor

TA Head Oncology Marketing Strategy, Astellas

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Peter Sandor Vice President, Head of Oncology Therapeutic Area Marketing Strategy. In this role, Peter provides commercial leadership for project’s within the oncology therapeutic area and plays an integral role in the expansion of Astellas’s presence in oncology

Peter has 20 years of progressive marketing experience. He was recently the Vice President, Global Marketing Oncology at Amgen responsible for the successful realization of the commercial potential for Amgen’s oncology assets. Prior to Amgen, he has held different positions at Bayer Healthcare, including Head of Strategy and Portfolio Management Specialty Medicine, Commercial Development and Life Cycle Management Global Oncology. He also worked for Berlex Laboratories as the lead of the global launch team for a key oncology compound, and held multiple marketing roles with Schering AG in Germany and Hungary.

Peter started his career in bench research as a scientific advisor of the Hungarian Academy. He received his MDS Marketing and MBA from Middlesex University, London and Faculty of Business and Economy, University of Pécs, Hungary, and his MD from University of Pécs, Hungary.

Chris Sellin

Chris Sellin

Head of Operational Excellence & Analytics, Shire

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Christopher Sellin is currently the Head of Operational Excellence & Analytics at Shire. Prior to this role, he cultivated broad pharmaceutical knowledge via Sales Management, Marketing, Analytics and Operations roles at Baxalta, Novartis and Eli Lilly. Chris is a certified Lean Six Sigma Black Belt who has worked on developing effective Sales and Marketing processes and frameworks within US and Global organizations. He graduated from Temple University in Philadelphia, PA with a B.A. in Journalism / Advertising.

Heather Dean

Heather Dean

National Head, Specialty Sales & Accounts, Takeda

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Heather Dean is the National Head of Specialty Sales and Accounts at Takeda Pharmaceuticals USA, Inc. She is responsible for leading the Biologic Clinical Sales Specialist team as well as the Key Account Manager team charged with managing large, complex IBD accounts.

Heather’s pharmaceutical experience is focused in the areas of marketing and sales leadership. Her commercial brand leadership experience at Eli Lilly and Company, TAP Pharmaceuticals and Takeda includes the therapeutic categories of diabetes, CNS, metabolic disorders and GI. In addition to specialty sales leadership, Heather has also managed large sales forces in the general medicine arena.

William King

William King

Founder and Executive Chairman, Zephyr Health

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William King is the founder and Executive Chairman of Zephyr Health; the Insights-as-a-Service leader harnessing the power of global health data to help Life Sciences companies engage the right physicians, accounts and institutions. He is passionate about creating innovative solutions to advance efficiency, strategy and tactical problem solving for Life Sciences companies

Under his leadership, Zephyr Health has grown to serve leading pharmaceutical, biotech, medical device and diagnostic companies globally. Zephyr has also received numerous industry accolades, including being named one of Gartner’s “Cool Vendors in Life Science,” PM360’s “Most Innovative Start-ups in 2015,” and Insights Success’ “20 Most Valuable Enterprise Big Data Companies.”

At multinational Johnson & Johnson, William held a range of global leadership positions in sales, marketing, training and strategy. He was also a member of the International Development Program for global leadership and people development.

William has participated in some of the industry’s most prestigious conferences including Big Data in BioMedicine, BIO International Convention and Digital Healthcare Innovation Summit. He speaks regularly on:

  • What you Need to Know About Creating a Big Data Strategy
  • Unfashionably Late to the Big Data Party: How Biopharma Can Catch Up
  • The Big Data Prescription for Pharma Marketing

William holds a Bachelor of Science in Business Administration from the University of Denver and serves on the American Heart Association Research Roundtable Executive Board. He currently resides in the Bay Area with his wife and two children.

Kim Bradley

Kim Bradley

VP, Global Vaccines Commercialization Leader, Influenza, GSK

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Kim Bradley is Vice President and Global Vaccines Commercialization Leader for GSK’s Influenza Franchise. In this role, Kim leads GSK’s global influenza vaccines business and is accountable for both U.S. performance and the cross-functional Vaccines Commercialization Team, including global flu pandemic preparedness across vaccines and anti-virals.

A pharmaceutical industry and Vaccines veteran for more than 20 years, Kim recently led the North American integration of all commercial assets of Novartis Vaccines following GSK’s 2015 acquisition and spearheaded efforts to improve GSK Vaccines’ delivery of customer value, by running a 40-person US marketing and access team for the world’s largest vaccines manufacturer.

Christine Richards

Christine Richards

Director Quality Academy, Sanofi Pasteur

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Christine (Chrissy) Richards currently serves as Director for the Sanofi Pasteur Quality Academy. As a formally trained Master's Degreed Chemist with a passion for people, Chrissy found success in the Sanofi Pasteur Quality Organization and is currently providing leadership and expertise in the development and deployment of Good Manufacturing and Distribution Practices training programs. Chrissy is a leader in the Sanofi Pasteur organizational transformation movement focused on reinventing the employee and leader relationship by engaging and empowering all individuals to achieve collective performance. This work has been recognized on a global scale by achieving the FICCI Quality Systems Excellence Award (2017), Outstanding Human Performance Improvement Award (2017), Organizational Culture Excellence Award (2016), Gold Quill Award (2016), and Employee Engagement Award (2016).

Robert P Draper

Robert P Draper

Sr Director, Lilly BioMedicines Forecasting, Eli Lilly and Company

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Bob has 25 years of experience in forecasting and marketing analytics and for the last 20 years has been focused on the pharmaceutical industry. Bob began his career in finance, moved to marketing analytics consulting working across multiple business sectors in Europe. He joined Eli Lilly in Indianapolis where he has led the Global Forecasting team since 2000, and most recently leads the Biomedicines and Emerging Markets forecasting teams. His responsibilities include Strategic Planning, New Product forecasting, inline forecasting, business development and forecasting capabilities. Bob has an MA in Mathematics from the University of Oxford. He is a member of the advisory board for Kelley School of Business Analytics.

Roger Sawhney

Roger Sawhney

SVP Industry Strategy, Outcome Health

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Senior Vice President of Life Sciences Strategy and Business Development

As senior vice president of life sciences strategy and business development, Roger leads Outcome Health's efforts to develop relationships and partnerships with the world’s leading life sciences companies. With 20 years of experience in the biopharmaceutical industry, Roger focuses on developing, coordinating and implementing strategies to help Outcome Health’s brand partners meet their business goals.

Roger was previously a partner in Bain and Company’s global healthcare and private equity practices, where he enabled healthcare companies to drive strategic position and competitive advantage. He also worked at Novartis as senior vice president and global head of corporate strategy, leading the company’s long range planning, business growth and eHealth efforts, as well as emerging market strategy. He serves on the Board of Directors for the New York Institute of Technology (NYIT).

John Gerow

John Gerow

Global Head, Customer Service Model, Ashfield

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Laurie Cook

Laurie Cook

CEO, Healthcare Businesswomen's Association

Laurie Cooke is the CEO of Healthcare Businesswomen’s Association, a nonprofit with 50,000 members and 121 companies, dedicated to furthering the advancement and impact of women in healthcare. Laurie is a dedicated advocate for gender parity, speaker, thought leader, PharmaVOICE 100 most inspiring people in life sciences, and ASAE Mentor of the Year. Laurie served on PMI’s executive management team; on international teams in process improvement, team effectiveness, project management in pharma; and hospital pharmacist. Laurie graduated with a degree in Microbiology from U of MD, advanced scientific degree in Pharmacy from U of WA, masters in Software Engineering Management from U of Luton, England, licensed Pharmacist, and Certified Association Executive.

Mark Bard

Mark Bard

Founder, Digital Health Coalition

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Mark Bard is a new media, marketing, and technology entrepreneur. In addition to personal ventures, he also invests in early stage technology and digital health startups taking an active advisory role with founders. With deep expertise in the digital health space, Mark’s focus and passion includes mobile, analytics, and customer service in a digital world. He previously sold Manhattan Research, a company he co-founded, to Providence Equity Partners. Mark co-founded the Digital Health Coalition, a non-profit think tank based in NYC, in 2011 and is actively involved in the continued growth of the organization.

Bob Kelly

Bob Kelly

Chairman, Sales Management Association

Robert J. (Bob) Kelly is chairman of The Sales Management Association (www.salesmanagement.org), a global, cross-industry association for sales management and sales operations. The Sales Management Association serves members in 50+ countries with research, conferences, and peer networking, and hosts the annual Sales Force Productivity Conference (www.salesmanagementconference.com).

Bob was previously vice president of sales operations and strategy at Genuine Parts Company, and worked in marketing strategy for MCI WorldCom. He teaches a sales management course to MBA students as an adjunct professor at Emory University’s Goizueta Business School’s in Atlanta.

Jill Donahue

Jill Donahue

Co-Founder, The Aurora Project

Jill Donahue believes there is an important role for pharma professionals in the pit crew surrounding the patient. As a consummate student, author and speaker on behavior change in healthcare, she helps pharma professionals learn how to become trusted, valued, influential partners to healthcare providers. She empowers them with a new way of selling and a system of what to say and do.

She is the author of EngageRx: The 3 Keys to Patient-focused Growth, founder of Excellerate and co-founder of The Aurora Project, a global group of pharma professionals united in their desire to illuminate the path to patient centricity.

Melva Covington

Melva Covington

Senior Director, Health Outcomes and Value Assessment, Pacira Pharmaceuticals

Dr. Covington joined Pacira Pharmaceuticals as Senior Director, Health Outcomes and Value Assessment, in February 2017. She has held leadership roles in R&D, Health Outcomes, Medical Affairs and Medical Operations at Sanofi (2010- 2017), Eli Lilly (2004-2010) and Roche Labs (2000-2004).

Her leadership and expertise are in public health, market access, strategic thinking, health outcomes and operations; and cover all levels of drug development and across therapeutic areas. Her work also focuses on reducing disparities in health outcomes and evaluating cultural competency.

She has degrees in Politics, Economics, Public Health, Education and Business. Melva has authored numerous publications and is an impassioned public speaker.

Felicia S. Johnson

Felicia S. Johnson

Patient Advocate

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Felicia Johnson is an intentional woman with a purpose to fulfill. She was diagnosed with Stage IV breast cancer in 2003 and in 2010 with Triple Negative Cancer. She is a Speaker, Patient and Community Advocate. Her journey includes a family history of eleven women diagnosed with breast cancer over three generations. She knows the importance of patient participation during illness and survivorship. Felicia believes her strongest asset is her faith and passion to help others affected by cancer. Her goal is to empower through education. She volunteers at various cancer organizations and is an inspirational writer and blogger.

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Nadim Yacteen

Partner, Management Consulting Practice, Clarkston Consulting

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Nadim Yacteen is an associate partner in Clarkston Consulting’s management consulting practice. He brings over 25 years of experience in solving clients’ most strategic innovation challenges, having studied how successful companies innovate and developing a proprietary framework to realize innovative outcomes. Nadim has worked in various industry settings, both as an executive practitioner and trusted advisor. His experience in corporate, sales, and marketing strategies is backed by hands-on P&L management and field execution. He has led some of the world’s greatest brands through strategic innovation challenges to help them explore and define new markets, position and re-position winning brands, address competitive challenges, and respond to existential threats to their business models.

Prior joining Clarkston, Nadim served clients in the consumer products, life sciences, entertainment, and public sectors while with leading management consulting firms. His industry experience includes leadership positions with Johnson&Johnson, Novartis, and AEterna Zentaris, where he led regional brand franchises and served in global brand marketing, business development and sales capacities.

Nadim earned his Bachelor of Arts in Economics from the University of Massachusetts – Amherst. He also contributed to the design of the Innovation Consulting Lab at Columbia Business School, where he served as a guest lecturer and coach, by sharing his “real world innovation“ experience to help the MBA teams solve the business challenges of the Fortune 500 companies which participated in the Columbia innovation lab.

Joan Arata

Joan Arata

Senior Vice President, Everyday Health Professional

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Jean McCoy

Jean McCoy

VP Strategy & Innovation, Health Advocacy Strategies

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Jean McCoy is SVP of Strategy and Innovation at Health Advocacy Strategies, a patient engagement and technology firm that helps companies include the authentic voice of real patients in all aspects of their business. Jean has 25 years of biopharmaceutical commercialization experience and entrepreneurial business background. For more info: www.hastrategies.com.

Lise Hall

Lise Hall

Associate Director of Consumer Marketing Lung Cancer Franchise, AstraZeneca Pharmaceuticals

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Dakar De La Cruz

Dakar De La Cruz

Senior Brand Manager Epilepsy, Patient Initiatives, UCB

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Erik Cline

Erik Cline

Director Marketing US NeuroScience Business Unit, Shire

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