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If a patient was in your last meeting, would things be any different?

If yes, then you are behind. Not just because you need to treat patients well, but because we live in a new economic reality. A reality where maximizing value is the only route to maximizing your success. But beware: to create the most valuable solution, you can’t go it alone – visit eyeforpharma Philadelphia to find the right mix of patient insights, smart data, faster analytics, innovation culture and partnership strategy that will set you up for years to come.

700+ pharma leaders in Philadelphia discussed how to revolutionize the patient experience – and, accordingly, their commercial performance.

DELIVER REAL VALUE TO PATIENTS:

Understand Pharma's new value paradigm and embed it in your business plan

WIN MORE CUSTOMERS:

When you deliver digital, CX and co-creation as part of your commercial strategy

ACHIEVE DEEPER INSIGHT:

With smart data sourcing and analysis techniques from the smartest tech

THE TRUSTED PARTNER:

Build real solutions through long-term collaborations based on trust and transparency

Some 2018 speakers included:

Jim Robinson

President & COO

Alkermes

Fabrice Chouraqui

President US

Novartis

Paul Navarre

CEO

Ferring Holding Inc. US

Sue Mahony

SVP & President

Lilly Oncology

Rob Scott

VP Development and Chief Medical Officer

Abbvie

Cheryl MacDiarmid

SVP Primary Care, US

GSK

Bob Oliver

President & CEO

V ClinBio

Bharat Tewarie

Executive Vice President, Chief Marketing Officer

UCB

Wendy Mayer

Vice President Strategy

Pfizer Innovation Health

Bozidar Jovicevic MD/MBA

Global Head of Digital Medicines

Sanofi

David Blair

Head of Industry, Healthcare

Google

Stephen Ubl

President & CEO

PhRMA

Click here for the full speaker line up

Tailored to every role in commercial pharma

Go beyond incremental gains to create an ideal market-ready model for your brands.

Kickstart your sales force with patient-centric selling.

Redesign customer relations to provide loyalty and engagement with every interaction.

Maximize your data assets through advanced analytics and superior communications.

Maximize value to patients to maximize your own commercial success.

How Health Psychology and behavioral science can drive winning PSPs

A dedicated conference, bringing data, authenticity and patient insight to every key decision

Source, analyze, communicate: bring real-world insights out into the open

Engage the brightest talent with great innovation, a strong social mission and diverse teams

Join the Amazon Workshop to deliver pioneering initiatives, or the Awards Judging Day to see the best of pharma

MISSED THE EVENT? PURCHASE THE POST-CONFERENCE MATERIALS

Event Presentations • Event Audio • On Demand Subscription

What you can expect at eyeforpharma Philadelphia

7 reasons to attend Philadelphia 2018

See the future with the industry’s leaders: The only place to hear from the leaders of the pharma industry, with the US presidents and CEOs of Novartis, Ferring Holding, Lilly, PhRMA, and Astellas confirmed to speak.
Real examples of success, and failures: 30+ best-in-class case study examples of patient support and engagement, multichannel marketing, customer experience and customer insights. Plus access to over 20 best-of-the-best examples of patient and customer-centricity with the eyeforpharma Awards Judging Day.
Meet 800+ commercial pharma pioneers: Attendees come with one thing on their mind, to connect with like-minded individuals and learn how to revolutionize the customer experience and become the trusted partner.
Learn from over 60+ expert speakers: With SVPs and VPs of digital innovation, marketing, sales, patient advocacy, strategy, customer experience, commercial, business insights and others, from Lilly, GSK, Novartis, Pfizer, Bayer, Shire, Roche, Merck and more, you’ll leave with a clear plan of action for 2018 and beyond.
Really get to know your customer: With an all new session focussing on advanced analytics and customer data.
Gain insights with patients by your side: This is North America’s most patient focussed commercial event, with more patients, advocacy groups and patient networks than ever before. See our panel patient here.
Collaborate with medical affairs peers: Co-located with the eyeforpharma Medical Affairs summit, helping strengthen the unique relationship between medical and commercial.

But don’t take our word for it:

“eyeforpharma represents a unique opportunity for pharma professionals focused on patient support and engagement to come together and move the industry forward”
Jason DeGoes, SVP Global Patient Solutions, Teva

See what previous attendees say about the event

“This is my first time attending efp and it has been amazing. I have had very constructive conversations with industry colleagues sharing ideas on how to put the patient at the center of what we do. I will be sharing my experiences with coworkers and encouraging them to attend next year”

Jay Graves, VP Sales, Roche Diabetes Care

“A very interactive program, discussing the critical future directions and issues for our industry.””

John Howell, Associate Director, Astellas

“The event focused on actionable items and case studies to improve the patient voice and ways to become a trusted partner. I really enjoyed the special presentations at the end of the conference - they were very valuable”

Amy Himmelberger, Program Manager: Patient Engagement, Merck

“This is the best event in the industry to understand current trends and network with peers.”

Kasia Hein-Peters, Vaxelis Marketing Head, Sanofi Pasteur

“A great opportunity to network with a community passionate about the future of drug development and the clinical trial experience”

Joseph Callender, Associate Director, Project Management, Ovid Therapeutics

“Timely topics, great speakers/panels with many years of industry experience, combining strategy and tactics”

Harry Yuan, Manager, Novo Nordisk

MISSED THE EVENT? PURCHASE THE POST-CONFERENCE MATERIALS

Event Presentations • Event Audio • On Demand Subscription

If that wasn’t enough…here’s more

With over 60 speakers across 4 focused tracks, you’re guaranteed to leave after 2 days with new insights, strategies and connections to help you revolutionize your customers’ journey in 2018, and beyond. To give you a flavour of this, here are some videos from 2017, and the updates you can expect in 2018:

Kabir Nath, CEO, Otsuka USA speaking about how patient solutions need to be “lifestyle” solutions

If you liked this, check out Andy Wright, VP Digital Medicines and David O’Reilly , Chief Product Officer, Proteus Digital Health speaking in 2018 about how they developed the first FDA-approved digital medicine. See the agenda here.

Andy Schmeltz, SVP, Patient & Health Impact, Pfizer Innovation Health speaking about how they are moving their organization to focus less on the sales numbers and more on the good they’re doing for patients

If you liked this, check out Wendy Mayer, VP, Strategy, Pfizer Innovation Health speaking in 2018, about how this is being translated into go-to-market models and strategies. See the agenda here.