Mobile and Wireless Sales Force Strategies
14-15th March 2006, Barcelona
How to choose and successfully deploy the latest
wireless and mobile technologies for big sales and marketing wins!
With a clear-cut need to arm the field force with more information about
drugs faster than ever before more effective tools are needed to stay productive
in an increasingly competitive marketplace. It is imperative that sales forces
are well connected, and through the use of mobile and wireless applications
you can ensure they stay informed and keep their competitive edge.
You will learn, understand, educate and share business critical knowledge
on the most effective strategies to enable mobile & wireless technologies:
- EVALUATE THE TECHNOLOGY LEADERS:
Learn which specific mobile and wireless technologies are increasing pharma
sales and improving marketing – and find out who is leading the way
- UNDERSTAND THE ADVANTAGES OF MOBILE DATA:
Get closer to your customers and understand how PDA marketing and accurate
mobile data collection makes you more responsive to the market
- OVERCOME IMPLEMENTATION ISSUES:
Find out how others have tackled key challenges such as systems assessment,
cost analysis, bandwidth availability and security
- MAKE THE CORRECT PARTNERSHIP CHOICES:
How to choose the most appropriate vendor – and secure a fast, seamless
and profitable roll-out of ideal mobile and wireless solutions for your
sales force
- ROI CASE FOR MOBILE AND WIRELESS TECHNOLOGIES:
Frontline pharma facts and figures that enable you to build – and
update – your own ROI case for a mobile-equipped sales force
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