The rise of data use is enabling the growth of marketing functions, and is revolutionizing the commercial model.
Now as companies are looking forward to which new tools could further the as yet unrealised potential of their marketing strategy – the real challenge is how can we implement these tools to improve the customer journey.
We will be discussing how to:
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Global Head of Digital, Ferring Pharmaceuticals
Patient Care Solutions Lead- Director, UCB
Head of Digital Experience, Teva
Head of Digital Marketing, Schroders