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A Snapshot of our 2017 Speaker Faculty

If you're interested in speaking at this year's event, get in touch with Giselle Quartin at: gquartin@eyeforpharma.com

Betul Susamis Unaran

Betul Susamis Unaran

Global Head of Digital, Ferring Pharmaceuticals

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More information coming soon...

Carsten Grandke

Carsten Grandke

Lead Centre of Excellence Multichannel Marketing, Teva

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Ali Parsa

Ali Parsa

CEO & Founder, Babylon Health

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Ali is an engineer, entrepreneur, and founder of babylon. babylon’s mission is to put an accessible and affordable health service into the hands of everyone on earth. Founded in January 2013 babylon has over 700k registered users globally. Prior to babylon, Ali founded Circle and built it to become Europe's largest partnership of clinicians, with £200m of revenue, 3,000 employees and a successful IPO. Ali was the recipient of the Royal Award for Young Entrepreneur of the year, Healthcare Entrepreneurial Achievement Award, named one of The Times 100 global people to watch, and HSJ’s 50 most influential people in healthcare.

Adel Baraja

Adel Baraja

Director - Marketing and Public Relations, Volkswagen Group

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Adel Baraja has leveraged 17 years of consumer, product, brand and B2B marketing experience as a founder of multiple startups such as Scorch Hosting, GreenBox and Vitamin Office into his global marketing experience.

Besides brand building, making advertising more effective and digitalization drive, Adel also addresses different areas such as public profile, sales leads management, marketing automation and building the marketing infrastructure with more focus on consumer experience.

Prior to joining Volkswagen Group in 2014, Adel Baraja served at The Dow Chemical Company, STC and the German advertising agency Springer & Jacoby.

Hervé Dumas

Hervé Dumas

Patient Care Solutions Lead, UCB

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Hervé has nineteen years of experience in the health care industry with expertise in defining and executing growth strategies and in launching new therapeutic indications and products.

Hervé currently works at UCB as Patients Care Solution Lead within the Strategic Marketing Group. In his role, Hervé is providing strategic guidance on novel non-drug solutions acquisition, development and their integration in overall patients care pathway. Hervé is also in charge of establishing UCB’s framework for non-drug solutions go to market strategies and marketing input in development phases and to support UCB’s business units in the launch of devices and non-drug solutions

Hervé started his career in the telecom industry and subsequently worked for pharma companies (Merck Serono, Ferring) and medical device companies (Medtronic, start-ups) in both Europe and US. Hervé defined and executed growth strategies and launched multiple medical devices, therapeutic indications and services. Recently, he developed and launched Integrated Care Pathway and Adherence solutions aiming at improving patient care and healthcare system efficiency through the integration of data, medical technology and value-added services for multiple therapies including Rheumatoid Arthritis, Epilepsy, Parkinson’s Disease (with both drug and implantable technologies), Endocrine Disorders, Chronic Neuropathic Pain, and Spinal Procedure.

Susanne Kellenaers

Susanne Kellenaers

Director Multichannel Management, Daiichi Sankyo

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Susanne joined Daiichi Sankyo Europe almost 5 years ago. An economist and a licensed pharmaceutical rep, she decided by coincidence to go the digital way and work for Multichannel areas in different pharmaceutical companies in Denmark as in Germany. The experiences range from sales experiences over product launch, now heading for channel effectiveness. Highlights have been introducing CLM across Europe, multichannel strategy development and implementation till hands on piloting country tactics. Heading now for customer centricity within a new sales model organization, the aim is to show the impact of real Multichannel approach!

Jan Van der Merwe

Jan Van der Merwe

Project Lead - The Angels Initiative, Boehringer Ingelheim

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In December 2013 a close family member of Jan’s suffered a stroke. She arrived at the hospital around 30 minutes after the onset of symptoms but was not given any therapy. 7 Hours later a nurse in the hospital decided to request the first CT scan as her symptoms were not improving. The scan showed a massive stroke but due to the loss of time no acute treatment could be given. As a result a dynamic school principle and her family lost the life they knew before. The experience of the months and years that followed and the knowledge that the outcome could have been very different had the patient received the appropriate therapy, motivated him to find a way to improve acute stroke care in his home country South Africa – the idea for the Angels Initiative was born. After his transfer to the German head office in Ingelheim, Jan and Thomas Fischer (who shared in his goal of improving stroke care) formally started the Angels Initiative as it is known today.

Jan started his formal education after school with a Bachelor Degree in Human Movement Sciences. After that he also completed a Bachelor Degree in Business Administration with Marketing as specialization and later a MBA with the Henley Business School.

Jan has 15 years of Pharmaceutical experience in various positions in South Africa and in Germany.

As the project lead for the Angels Initiative he is dedicated to do whatever it takes to change the face of acute stroke treatment in the world so that others don’t have to suffer the same preventable fate as his family member.

Paul Dixey

Paul Dixey

Global Multi-Channel Marketing Director - Vaccines Franchise Partner, GSK

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Gaetano Mecenero

Gaetano Mecenero

Head Content Marketing, Strategy & Projects, AXA

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Pre-Order the detailed event brochure

Complete speaker line-up • Program for all tracks & sessions • Audience breakdown