Educator, innovator, listener: how will your customers describe you in the future?
Now in its 8th year, EyeforPharma’s Marketing and Customer Innovation conference brings together all stakeholders to deliver a roadmap to building trust with your customers.
See the digital revolution through the eyes of Jorg Schaub, Chief Marketing Officer at Eli Lilly, and find out why virtual reality is more than just a buzzword - and how Eli Lilly are harnessing VR to improve diagnosis of skin disorders. See first hand the eyeforpharma award winning Janssen VR technology that is training nurses for better disease management and increased confidence.
Hear how Georg van Husen, Corporate SVP at Boehringer Ingelheim, is shaking up the traditional pharma business model to allow for real digital transformation. Discover why change must begin internally if pharma is to meet increasing customer needs - and how Boehringer is implementing training and education to transform attitudes to digitalisation.
Understand why Lode Dewulf, Chief Patient Officer at Servier, is opening his ears to patients for actionable insights that will revolutionise product development. Discover how Patrice Baudry, SVP at LEO Pharma and Morten Remmer, Chief Growth Officer at LEO Innovation Lab are empowering patients with knowledge so they can be active in the decisions made about their treatment.
Marketing & Customer Innovation Europe will bring pharma and customers together to share expertise and experiences. Hear from your customers first-hand to gain deeper insights d transform your relationships.