Exclusive Managed Care Podcasts!

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The podcasts, with Beckie Fenrick from BlueCross BlueShield Florida, and Glenda Owens from Endo Pharmaceuticals, cover:

  • How BlueCross BlueShield is combating increased costs of care with alternative contracting & reimbursement models
  • How to effectively demonstrate and communicate product value to payers
  • Understanding the needs of the payer community and the new role of manufacturers
  • Case studies on unique and innovative contract strategies

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