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Speakers

Alfredo Morate
Vice President
Schindler

KAM mundane. A glance at the small print.
- Why - despite apparently checking all boxes - do some KAM programs take so long to deliver the value they are expected to generate while some actually never get there?
- Why do so many KAM programs get re-engineered after a few years?
- Why do account leaders all too often sense they are leaving value unleashed on both sides of the equation?
- A glance at the nitty-gritty of KAM and thoughts on how to help key account leaders deal with high levels of complexity, ambiguity and deliver results with minimal formal authority.
Speaker Bio

Alfredo Morate (1965) is a vice president of the Schindler Group, a world leader providing vertical transport in the urban environment. He leads their key account management practice and is directly responsible for key account business in EMEA.

An engineer by education and a marketer by vocation, Alfredo has spent most of his career in international B2B environments and his previous experiences include management functions in the commercial insurance business and the automotive industry as well as various international assignments in Europe and the Americas.

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Vincent Marguier
Senior Consultant
NNIT

Presentation Title:
Coming soon.
Speaker Bio

Senior Consultant Vincent Marguier, NNIT, works with Integrated Pharmaceutical Marketing developing business opportunities based on CRM solutions and digital marketing. Before joining NNIT Vincent worked as a Project Manager specialized in CRM implementation in Cegedim. He was in charge of managing implementations of Mobile Intelligence.

Throughout his career Vincent has been working with projects that require both analytical and technical skills. He has worked as an international product support engineer, supporting both mechanical devices and computer systems. He has also managed technical projects supporting internal processes and affiliates in roll-out operations. After a transferral to Cegedim Switzerland-Austria Vincent became End User Service Manager and focused on service delivery.

Vincent Marguier holds a Diplôme d’Ingénieur in Mechanical Engineering.

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