Overview

Following on from the huge success of our Sell Out 2007 event in Boston, the 2008 event will take Forecasting Excellence to the next level.

This year, attendees will discover the underlying drivers of future change in pharma, discover strategic forecasting best-practice and get real-life cutting-edge examples of how to forecast accurately and effectively.

Delegates will hear real-life case studies and leave with a Road Map to strategic forecasting success.

Interest in having a presenting role at this year's event has already been extremely high. A few confirmed speakers include:

Charlotte Sibley, SVP Leadership, Shire
Alec Finney, Global Director, Forecasting, AstraZeneca
Bob Draper, Forecasting Director, Eli Lilly
Diane Krisko, Director Marketing Finance, Pfizer
Anthony Lee, Forecasting Director, AstraZeneca
Peter Edinburg, Forecasting Director, Wyeth
Charles Nau, Director of Federal Affairs, Johnson & Johnson
Kuntal Baveja, Director of Forecasting, Novartis
Wei Zhang, Director, Market Analysis, Altus Pharma
Sanjiv Sharma, VP Commercial, NiCox
Vlad Vitoc, Director, Strategic Analysis & Planning, Cephalon

HOT TOPICS INCLUDE:

Forecasting the Future of Pharma
Get insights into the expected direction of the market in 2009 to understand a shifting federal and global healthcare landscape and an evolving pharma business model

Strategic Forecasting in Practice
Best-practice from industry-leading Big Pharma and Biotech on which tools and methods to select to drive your forecasting strategy

Use Forecasting to Drive Decisions
Develop senior-level buy-in to ensure forecasting work is appropriately integrated in the decision-making process

The internal role of Forecasting Learn to share and interpret information more effectively across multiple functions to effectively manage the ‘politics' of forecasting

The Role of Finance in Forecasting

Establish revenue forecasting goals and expectations

to identify and focus on the key drivers in financial forecast accuracy

Forecasting Specialty and Therapeutics
Discover how to overcome the challenges associated with specialty and biologic product and how to work effectively with payors

You can download theForecaster's latest free report here:

Special Report: The Forecast on Forecasting

Please send your ideas, suggestions, proposals to Ed Harris on eharris@eyeforpharma.com (or +44 207 375 7173).