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Pharma
Forecasting Excellence Summit 2008
Barcelona, April
2nd-4th
With over
250 high-level attendees, 14 pharma industry case
studies, 10 interactive roundtables, 5 in-depth strategy
workshops and unparalleled networking opportunities,
eyeforpharma's recent forecasting excellence conference
in Monaco was the biggest and best on forecasting
strategy. We are now seeking contributions and interest
for our next conferences in Barcelona to be held in
April 2008.
The theme of this year's conference is "new strategies, new success". This means we are particularly interested in hearing about ways of reinvigorating and redeveloping forecasting stratagies.
The conference will also show you how to:
- Align HQ and affiliate new product forecasts
- Select appropriate (and best) tools for new product and inmarket forecasts
- Manage the "politics of forecasting"
- Select the appropriate analogue(s) in forecasting new products
- Incorporate marketing research and pricing analyses
- Incorporate risk and uncertainty in forecasting
- Forecast wholesaler inventory in addition to patient demand
- Forecast the effects of varying resource levels behind a product
- Forecast in the absence of data
- Forecast emerging markets (countries) and/or therapy areas
Please send your ideas, suggestions,
proposals to Richard Bracchi on richard@eyeforpharma.com
(or
+44 207 375 7203
) or click
here to be kept informed about this event. |