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Deliver Pharmaceutical Forecasting Excellence

This report is based on a survey conducted by eyeforpharma. More than 3000 senior pharma executives took part, representing the world's leading producers of ethical drugs, generics and OTC products. To gain a more detailed insight into the trends and challenges facing the forecaster.

This unique study will:

  • Show you how pharmaceutical companies review their current forecasting models
  • Deliver unique insights on how Big Pharma are combining innovative strategies with basic models for competitive edge
  • Provide you with a roadmap for developing a forecasting excellence roadmap

 

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Pharmaceutical Forecasting Excellence 2007
Generics
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Online Marketing and eDetailing
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Marketing
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