eyeforpharma
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Ensure long-term sustainability and benchmark

your commercial strategy

Brazil´s largest gathering of pharmaceutical executives is back for the 3rd year. This is the must attend senior level event with more than 30 Top Level Speakers and a completely revamped agenda to tackle the crucial issues for the industry right now.

200+ senior level Commercial, Sales & Marketing executives come together for exclusive keynote sessions, 4 focused sessions and unrivalled networking to engage in high level business discussions that will set the pace of the future of Brazilian Pharma!

Main Topics:

 

Align to market momentum: Understand how the Brazilian market will continue to transform with further acquisitions, PPP strategies, biosimilars and new market regulations

Commercial Models: Explore the evolution of the KAM model and hear real case studies on implementing customer and stakeholder-focused strategies

Digital Media & Technology: Latest trends in digital marketing and social media - analyze how physicians and key stakeholders want to be approached and how they are embracing technology

Marketing Excellence: Boost the point of sale with key trade marketing strategies, improve portfolio management and discover how Closed Loop Marketing (CLM) can boost loyalty

Sales Force Effectiveness: Hear best local and international practices on coaching, training, talent          management & KPIs – and create the best sales force in the industry

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2012's conference has been completely revamped and now boasts:

  • 200+ Senior level delegates
  • One focused Commercial Models and KAM Track
  • 2 Focused Sales & Marketing Tracks & Business Excellence sessions
  • A Keynote day - VPs & General Managers
  • Excellent networking
  • Interactive workshops and roundtables
  • Coffee breaks & lunch
  • Networking party

With incredible networking opportunities and an outstanding agenda this conference is THE must attend for anyone involved in the pharmaceutical industry.

The Commercial & Marketing Excellence Brazil 2012 Congress brings together industry leaders, innovators and experts to discuss the issues of this fast growing industry in Brazil.

Looking forward to see you in Brazil,

Yessica RodriguezYessica Rodriguez
Global event Director Latin America.
eyeforpharma
7-9 Fashion Street, London. E16PX
T - +44 207 375 7541
F - +44 207 375 7172
E - yrodriguez@eyeforpharma.com

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Testimonials

Eyeforpharma events are definitely a fantastic opportunity to get to know all 'Best in Class' practices in place in the pharmaceutical market and get in touch with the worldwide pharma experts

Carlos Grzelak Jr. Glenmark Pharmaceuticals


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