eyeforpharma
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Workshop 1:

CLM, data analytics e a nova força de vendas 

  • How CLM integrates marketing, BI and sales areas
  • What is data analytics and its importance to business strategy
  • The central role of sales force in customer qualification process 

Ricardo Murer, Head of Operation, Agnitio LatAM 

 

Workshop 2:
Actively Managing Your Sales Force in Times of Uncertainty

  • What are the three factors that complicate the management of the sales force?
  • Why the use of external consultants to develop strategies for sales force may have its days numbered? (And why this might be a good idea in the long term?)
  • An alternative to the downsizing of your sales force (which in fact generate more profit and less headaches)
  • Why the 'in-licensing' strategy is rarely a good idea to develop the business?

Julio Rocha, National Medical Promotion Manager, Merck Serono Brasil
Igor Dantas, Market Intelligence Manager, Lundbeck Brasil
Newton Velloso, Managing Director, SFE Trends
Steve Maughan, President, Cozmix Inc.

For more information contact:
Yessica Rodriguez - yrodriguez@eyeforpharma.com

 
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Eyeforpharma events are definitely a fantastic opportunity to get to know all 'Best in Class' practices in place in the pharmaceutical market and get in touch with the worldwide pharma experts

Carlos Grzelak Jr. Glenmark Pharmaceuticals


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