I attended the last conference and enjoyed it very much, it really is the best on the market. The topics of eyefoprpharm Barcelona are very intruguing and focus on up-to-date and future challenges that are affecting us. I am happy to be part of the great speaker line up and will look forward to networking with the high level of attendees.
Since the Barcelona event is mainly focused on sales issues within the pharmaceutical industry, and I guess, many of the participants are sales people, I like to focus on the MSL role and the MSL perspective how to engage with the KOL to achieve a winning result for your company or your product, respectively. An MSL perspective of how to select and engage with the right KOLs. A special focus will be to identify "rising stars" (emerging leaders) and how to create strong relationships for the future. I would also like to show, how synergies between the sales force and the MSL function could be of benefit for the company / product.
I’m interested to share lifecycle strategies with the audience and especially network with my colleagues in more of a sales and marketing background. I enjoy that the event covers a wide range of topics.
I would like to attend the conference where strategic thinking, change management, personal development are all covered as these are important topics to me. I am happy to have been invited to speak at this conference and I look forward to hearing from other high level speakers.
I only present at one conference per year as a personal goal and this is the ONE that is regarded highly in the industry.
Verónica Botet is Digital and Social Media Manager for the Global PR team at GE Healthcare. She drives the social media strategy for GE Healthcare globally and successfully leads several social media initiatives across multiple platforms like the #GetFit campaign, a worldwide competition to raise public awareness about cancer prevention recognized with external industry awards. As part of her job, Verónica also developed and currently manages the Enhanced Online Newsroom for GE Healthcare. She has over 10 years PR experience across different industries, both client side and in leading agencies.
Advertising practitioner with 30 years of experience, the last 15 years in the Healthcare sector. He has been co-President of Publicis Healthcare Spain, heading the Madrid office by managing its change and bringing innovation to lead it to being “the reference of the market on a global scale”. Afterwards, he joined the Madrid office of Global Healthcare as partner and managing director with the responsibility. In January 2009, Angel set up Ideagoras, the first fully independent Social Media in Healthcare company established in Spain. He was the founder of #hcsmeuES, leading the tweet-chats of this Spanish chapter during its first year. Twitter: @angel189
As Kadrige continues to innovate in technology-enabled sales force effectiveness, eyeforpharma is the ideal place to share our latest experiences in brand promotion with healthcare professionals from around the world. We are really excited to participate!