Previous Winners

Most valuable patient initiative or service

The winners of this award are innovative projects designed to deliver tangible patient improvements both in the long and short term. Demonstrating real understanding for the patient requirements prior to implementation, these winning project have been managed to an outstanding level and have made an exceptionally positive impact on their intended customer.

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EUROPEAN WINNER

SANOFI: Moski Kit

Sanofi’s MOSKI Kit. The ‘Most Valuable Patient Initiative’ category celebrates innovative projects that start... READ MORE

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NORTH AMERICAN WINNER

UCB: The Report Cards

UCB, The Report Cards. Winner of The Most Valuable Patient Initiative, North America 2016. The 2016 eyeforpharma Ph... READ MORE

Most valuable HCP or healthcare initiative

The winners of this award are innovative projects designed to deliver tangible working and healthcare improvements both in the long and short term. Demonstrating understanding of real health requirements prior to implementation, these winning projects have been managed to an outstanding level and have made an exceptionally positive impact on their intended customer.

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EUROPEAN WINNER

MSD France: Comuniti

Think Facebook for physicians; MSD France stood out from the crowd by defying the odds to launch the first social n... READ MORE

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NORTH AMERICAN WINNER

TEVA: Ask Claire

Teva’s new Intelligent Virtual Health Assistant. Submissions for the Most Valuable Patient Initiative or Service ... READ MORE

Most valuable pharma collaboration

The winners of this award are either a pharma-pharma or pharma-non-pharma initiative which clearly brings a new proposition to customers and/or healthcare systems, creates new value and redefines what is possible in our industry with a degree of lateral thinking.

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EUROPEAN WINNER

UCB: Joint Working Improving Epilepsy Care in National Health System

Winner The Most Valuable Pharma Collaboration, Europe 2016. UCB added ‘Most Valuable Pharma Collaboration’ to t... READ MORE

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NORTH AMERICAN WINNER

TransCelerate BioPharma

Winner of The Most Valuable Pharma Collaboration, North America 2016. A victory for cross-industry collaboration. A... READ MORE

Customer Innovator Award

The winners of this award is a person or team who have determined the needs of their customer, and created a relevant approach irrespective of traditional methods. They have an exceptional aptitude for having or sourcing innovative ideas as well as executing them effectively. The winners exhibit the qualities of a true innovator, who strives for patient value, influences others and provides useful learning and examples for others in the industry.

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EUROPEAN WINNER

Marianne Fraiture, UCB

Following on from her colleague Christi Marsh’s win in 2015, Marianne Fraiture, the Head of New Solution Developm... READ MORE

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NORTH AMERICAN WINNER

Dennis Freire, Pfizer

Pfizer’s Dennis Freire project managed a collaboration with ICON Firecrest to rethink the onerous expectations pl... READ MORE

Lifetime Achievement Award

The winners of this award are determined by a free vote from the judges, based on a consistent and determined approach to innovation, resilience and value creation over many years.

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EUROPEAN WINNER

Soren E. Skovlund

Søren Eik Skovlund defined his career in pharma through advocacy for people living with diabetes, and their famili... READ MORE

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NORTH AMERICAN WINNER

Christi Shaw

Christi Shaw, the U.S. Country Head, President of Novartis emerged to win the Lifetime Achievement Award at the eye... READ MORE